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# AI-Powered Taco Ordering Systems
SoundHound AI and Torchy’s Tacos Announced a New Partnership

By Michael Hemsworth | Published 2024-12-06 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/soundhound-ai-and-torchys-tacos
References: [qsrmagazine](https://www.qsrmagazine.com/news/soundhound-ai-and-torchys-tacos-partner-on-smart-ordering/) & [soundhound](https://www.soundhound.com)

![AI-Powered Taco Ordering Systems](https://cdn.trendhunterstatic.com/thumbs/553/soundhound-ai-and-torchys-tacos.jpeg)

[SoundHound AI and](https://www.trendhunter.com/trends/beef-o-bradys) [Torchy’s Tacos](https://www.trendhunter.com/trends/mofaux-taco) have announced a new partnership that will provide customers with the ability to quickly and easily place their orders when visiting a participating location. The partnership will see SoundHound providing its AI Smart Ordering technology that will enable customers to get exactly what they're craving quickly and seamlessly. The artificial intelligence (AI)-enabled ordering system is being rolled out at Torch'ys 130 locations and is ready to handle 100% of incoming calls, while also handling multiple calls at once and taking orders simultaneously.

Chief Technology Officer at [Torchy's Tacos](https://www.trendhunter.com/trends/black-pumas-taco) Thai Tran spoke on the SoundHound AI and Torchy’s Tacos partnership saying, "At Torchy’s Tacos we want our guests to have the best experience every time they engage with the brand. Partnering with SoundHound and using their Smart Ordering system, we are able to give our guests another way to easily order our food. We know that they’ll get an easy-to-use option that ensures their orders are accurate, done on time, and they get the service they have come to expect from us. And it allows our team to be more efficient so we can elevate the total guest experience.”

## Trend Insights (Trend Hunter)

- Score: 7.4/10
- Popularity: 93% | Activity: 96% | Freshness: 32%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [AI](https://www.trendhunter.com/ai)

## Key Themes

### What's Driving This Trend

- **AI-based Customer Service:** Integrating AI-based systems in customer service can revolutionize how quickly and accurately orders are processed.
- **Voice-activated Ordering:** Voice-activated technologies streamline the ordering process, reducing wait times and enhancing customer convenience.
- **Contactless Ordering Solutions:** Adopting contactless ordering is becoming essential for businesses aiming to improve hygiene standards and operational efficiency.

### Who This Affects Most

- **Restaurant Technology:** Innovative ordering systems in restaurants can lead to significant improvements in customer satisfaction and operational efficiency.
- **Artificial Intelligence:** AI advancements are driving new capabilities in various sectors, particularly in enhancing customer interactions and service delivery.
- **Food and Beverage:** The food and beverage industry is rapidly evolving with new ordering technologies that optimize the customer experience.

## Related on Trend Hunter

- [AI-Based Ordering Technologies](https://www.trendhunter.com/trends/beef-o-bradys.md)
- [AI-Overhauled QSR Technologies](https://www.trendhunter.com/trends/torchys-tacos-1.md)
- [AI Drive-Thru Platforms](https://www.trendhunter.com/trends/ai-drive-thru.md)
- [AI-Powered Ordering Assistants](https://www.trendhunter.com/trends/doordash-4.md)
- [AI-Powered Drive-Throughs](https://www.trendhunter.com/trends/tori-ai.md)
- [AI-Powered Drive-Thru Services](https://www.trendhunter.com/trends/hi-auto.md)
- [AI-Powered Drive-Thrus](https://www.trendhunter.com/trends/drivethru-experience.md)
- [AI Restaurant Ordering Services](https://www.trendhunter.com/trends/conversenow.md)
- [AI-Generated Taco Creations](https://www.trendhunter.com/trends/chat-gptaco.md)
