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# Crimson Colored Briefs
The Soul Asylum Editorial by Arnaldo Anaya-Lucca is Red Hot

By Jana Pijak | Published 2011-12-13 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/soul-asylum-editorial-by-arnaldo-anaya-lucca
References: [thecontributingeditor](http://www.thecontributingeditor.com/2011/10/soul-asylum/) & [vincent-ko](http://www.vincent-ko.com/2011/11/15/soul-asylum-by-arnaldo-anaya-lucca-for-contributing-editor-river-viiperi-sebastian-sauve-kenzie-roth/)

The suggestive 'Soul Asylum' editorial by Arnaldo Anaya-Lucca features [male top models](https://www.trendhunter.com/trends/luxury-menswear-campaign) that rock [underwear looks](https://www.trendhunter.com/trends/mariemurs-judge-me-guilty). This provocative pictorial stars Soul Artist Management’s River Viiperi, Sebastian Sauvé, Kenzie Roth and Brian Shimansky among others.

Photographer Arnaldo Anaya-Lucca captures the guys for the latest [fashion exclusive](https://www.trendhunter.com/trends/alessandro-micheles) for Contributing Editor, and brings viewers a fun and youthful portrait series. This pictorial is fearless and bold with its confident portrayal of sensuality. The guys are confident and pose in their underwear in a variety of indoor and outdoor settings.

This edgy editorial is effortlessly cool and has a definite sense of humor that never crosses the line, but instead follows the relaxed and easy going vibe of the shoot. The Soul Asylum editorial by Arnaldo Anaya-Lucca dares to show plenty of skin, but does so without taking itself too seriously.

Image Credit: [Arnaldo Anaya-Lucca](https://www.instagram.com/arnaldoanaya/?hl=en)

## Trend Insights (Trend Hunter)

- Score: 5.0/10
- Popularity: 67% | Activity: 76% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen)

## Key Themes

### What's Driving This Trend

- **Male Underwear Fashion:** Disruptive innovation opportunities in the male underwear market to create bold and confident designs.
- **Youthful Portrait Photography:** Opportunities for disruptive innovation in youth-focused portrait photography, capturing edgy and cool visuals.
- **Fearless and Humorous Sensuality:** Creating disruptive innovation in capturing sensuality with a fearless and humorous approach.

### Who This Affects Most

- **Fashion and Apparel:** Opportunities for disruptive innovation in the fashion and apparel industry to create bold and confident designs for male underwear.
- **Photography:** Disruptive innovation opportunities in the photography industry to capture edgy and cool visuals in youth-focused portrait photography.
- **Entertainment and Media:** Exploring disruptive innovation in the entertainment and media industry to capture sensuality with a fearless and humorous approach in visual content.

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