# Whipped Body Masks Kopari's Pink Soufflé Body Mask Clarifies, Brightens, Tightens & More By Laura McQuarrie | Published 2021-05-22 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/souffle-body-mask References: [forbes](https://www.forbes.com/sites/forbes-personal-shopper/2021/05/21/the-haul-13-must-have-makeup-and-beauty-products-launching-this-month/?sh=6ea433bd3269) & [koparibeauty](https://koparibeauty.com/products/pink-souffle-body-mask) [Kopari's](https://www.trendhunter.com/trends/body-mist-sunscreen) Pink Soufflé Body Mask is a vibrantly colored multitasking treatment for the whole body that's beneficial for clarifying, brightening, soothing, tightening and hydrating. The product boasts a [richly whipped texture](https://www.trendhunter.com/trends/golden-hour-whipped-body-butter) that enhances the sensory experience of applying skin-caring ingredients like niacinamide, kaolin and bentonite clays, dragon fruit and coconut oil. The [body mask](https://www.trendhunter.com/trends/superchili-body-mask) invites people to paint themselves pink or apply the product sparingly as a spot treatment where needed to clear body acne or diminish the look of cellulite, stretch marks and more. The antioxidant-packed product is packaged in a recyclable container that's made with post-consumer recycled plastic. The boldly hued product can be found in the brand's Spread the Love Body Bundle, which includes companion body care products also in pink packaging. ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 77% | Activity: 51% | Freshness: 10% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Multitasking Body Treatments:** Developing new body care products that offer multiple benefits such as clarifying, brightening, soothing, tightening and hydrating. - **Innovative Body Mask Formulas:** Creating new body mask formulas that offer richly whipped texture and include skin-caring ingredients like niacinamide, kaolin and bentonite clays, dragon fruit and coconut oil. - **Sustainable Body Care Packaging:** Designing body care packaging using post-consumer recycled plastic or other recyclable materials to reduce waste and environmental impact of beauty products. ### Where This Applies - **Beauty and Cosmetics:** Opportunity for beauty companies to introduce more innovative body care products that cater to consumers' desire for multitasking treatments and eco-friendly packaging. - **Wellness and Spa:** Opportunity for wellness and spa industry to incorporate new body mask treatments that offer both physical and mental benefits, such as relaxation and stress relief, into their services. - **Sustainability:** Opportunity for companies in the sustainable packaging industry to collaborate with beauty companies to create eco-friendly body care packaging that reduces waste and plastic consumption. ## Related on Trend Hunter - [Silky Body Creams](https://www.trendhunter.com/trends/silk-body-cream.md) - [Dessert-Inspired Facial Masks](https://www.trendhunter.com/trends/sundae-scoop-wash-off-face-mask-set.md) - [Beverage-Inspired Body Scrubs](https://www.trendhunter.com/trends/hot-coco-coconut-oil-body-scrub.md) - [Whipped Body Moisturizers](https://www.trendhunter.com/trends/body-whip-moisturizer.md) - [Pudding-Like Exfoliating Creams](https://www.trendhunter.com/trends/nourish-nutrient-rich-soil-resurfacing-mask.md) - [Firming Clay Body Masks](https://www.trendhunter.com/trends/bye-bye-bloat-clay-body-mask.md) - [Comprehensive Self-Care Kits](https://www.trendhunter.com/trends/fruits-passion.md) - [Coconut Oil Body Scrubs](https://www.trendhunter.com/trends/coconut-oil-body-scrub.md) - [Whipped Sun Care Foams](https://www.trendhunter.com/trends/whipped-sun-care.md)