# Easter-Celebrating Snack Loaves The Soreen Chocolate & Orange Mini Loaves are Cute and Tasty By Michael Hemsworth | Published 2020-02-27 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/soreen-chocolate-orange-mini-loaves References: [talkingretail](https://www.talkingretail.com/products-news/biscuits-cakes/soreen-rolls-easter-mini-loaves-26-02-2020/) & [soreen](https://www.soreen.com) The [Soreen Chocolate](https://www.trendhunter.com/trends/cake-treats) & Orange Mini Loaves have been unveiled by the brand as a new Easter snack that will provide consumers with a tasty, delicious and healthy option to enjoy this spring. The loaves come in packs of five for £1, and are branded with a chromatically cute Easter scene on the packaging complete with springtime flowers and happy bunnies. This helps to make the snack loaves a perfect option for parents to give children when looking for a tasty yet healthy treat. Marketing Director at [Soreen Bethan](https://www.trendhunter.com/trends/soreen-christmas-loaf) Brown spoke on the Soreen Chocolate & Orange Mini Loaves saying, "In the lead up to the Easter break, which is traditionally a time of indulgence, we tend to find that parents are interested in [healthier choices for their children](https://www.trendhunter.com/trends/special-edition-easter-boxes). Our colorful packaging is perfectly fitting for Spring but offers families a tasty treat that comes in at under 100 calories per mini loaf (98kcal), consists of 50% less sugar and 67% less fat than the average Easter cake bar, as well as being a source of fibre.” ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 20% | Activity: 66% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Why This Trend Is Growing - **Healthier Easter Snacks:** Opportunity for brands to offer more tasty, colorful, and low-calorie Easter-themed snacks for families. - **Alternative Holiday Treats:** Opportunity for brands to provide healthier snack options during other holidays or special occasions. - **Kids' Snack Innovation:** Opportunity for brands to create appealing and nutritious snack options that are specifically marketed towards children. ### Industries Being Reshaped - **Food & Beverage:** Brands in this industry can capitalize on the trend of healthier snack options by introducing new product lines or improving existing ones. - **Retail:** Retailers can partner with food brands to offer exclusive and innovative products which cater to customers' health concerns and needs. - **Packaging:** Companies in this industry can focus on creating attractive and eco-friendly packaging options for healthier snack options, especially for holiday-themed products. ## Related on Trend Hunter - [Seasonally Branded Cake Treats](https://www.trendhunter.com/trends/cake-treats.md) - [Christmas Pudding Snack Loaves](https://www.trendhunter.com/trends/soreen-christmas-loaf.md) - [Iron-Rich Lunchtime Loaf Snacks](https://www.trendhunter.com/trends/soreen-lunchbox-loaves.md) - [Halloween-Themed Snack Treats](https://www.trendhunter.com/trends/soreen-halloween.md) - [Dessert-Inspired Pudding Loafs](https://www.trendhunter.com/trends/soreen-sticky-toffee-loaf.md) - [Easter Chocolate Snack Squares](https://www.trendhunter.com/trends/rice-krispies-square.md) - [Prepackaged Easter Celebration Cakes](https://www.trendhunter.com/trends/mr-kipling-simnel-slices.md) - [Oversized Easter Buns](https://www.trendhunter.com/trends/hot-cross-bun-mega-loaf.md) - [Halloween-Themed Cake Slices](https://www.trendhunter.com/trends/mr-kipling-chocolate-orange-slices.md)