# Gothic Alchemy Kits The Sophisticated Packaging Design of this Alchemy Survival Kit is Stark By Tia Clarke | Published 2013-02-12 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/sophisticated-packaging-design References: [lovelypackage](http://lovelypackage.com/student-work-morgan-stern/) & [morgan-sterns](http://morgan-sterns.com/) This example of sophisticated packaging design from [MFA](https://www.trendhunter.com/trends/dramatic-arts-building) student Morgan Sterns is darkly gothic. When asked to create and develop a survival kit, the creative student decided to create a fictitious brand called ‘Alchimia.’ Sterns said the dark design is intended as a: “high-end kit for the modern day alchemist.” With its embossed black lettering and sophisticated packaging design, the product design is slick, elegant and chic. The dark wooden box contains everything the modern-day alchemist could need, from [bottles of elusive lotions and potions](https://www.trendhunter.com/trends/pathfinder-hemp-and-root) to feather quills and leather-bound books. I can definitely imagine goth-rocker Marilyn Manson picking up one of these Alchemy Kits at his local Sunday flea market. This alchemy survival kit would look great on display in a vintage collectors home or even on the set of a film. ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 45% | Activity: 40% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What Makes This Trend Stand Out - **Gothic Packaging Design:** Brands can explore the use of dark and gothic elements in creative packaging design for luxury products. - **Fantasy-inspired Product Design:** Product designers can create fictitious brands with fantasy-inspired elements to cater to niche markets. - **Modern Alchemy Products:** There is an opportunity to create and market high-end alchemy kits for modern-day alchemists. ### Sectors Adopting This - **Luxury Packaging:** Luxury packaging companies can incorporate dark and gothic elements into their designs for high-end products. - **Fantasy Merchandise:** Merchandise companies can cater to fantasy enthusiasts by developing products that are inspired by fantasy elements. - **Alternative Lifestyle Brands:** Alternative lifestyle brands can create and market products that cater to niche interests like modern-day alchemy. ## Related on Trend Hunter - [Wisdom-Focused Skincare Packaging](https://www.trendhunter.com/trends/wise-personal-grooming.md) - [Artistic Perfume Bottle Packagings](https://www.trendhunter.com/trends/do-perfume.md) - [Alchemy-Inspired Perfume Sets](https://www.trendhunter.com/trends/the-alchemy-collection.md) - [Bespoke Wooden Packaging](https://www.trendhunter.com/trends/hunter-luxury.md) - [Honeybee-Themed Fragrance Packaging](https://www.trendhunter.com/trends/alvari-collection.md) - [Conceptual Craft Beer Bottles](https://www.trendhunter.com/trends/sour-glass.md) - [Celestial-Inspired Packaging Collections](https://www.trendhunter.com/trends/cosmic-teal.md) - [Artfully Abstract Tequilas](https://www.trendhunter.com/trends/casa-obsidiana.md) - [Contemporary Tea Packaging](https://www.trendhunter.com/trends/chaiboy.md)