# Lethal Lipstick Photography Sophie Dhuji Shines in an Understated and Seductive Shoot By Jordan Sowunmi | Published 2011-06-08 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/sophie-dhuji References: [zac-fashion](http://zac-fashion.com/sophie-dhuij-by-she-is-frank) & [blog.sheisfrank](http://www.blog.sheisfrank.com/) For Melbourne-based photographer She is Frank’s latest shoot, she teamed up with a stunning 20-year-old model Sophie Dhuji for a playful editorial in a plain setting. She is Frank is a photographer with a set mindframe in terms of what she wants to capture. She seeks to capture reality and [real feminine beauty](https://www.trendhunter.com/trends/pillow-talk-beauty-soulmates). “[I] don’t take pretty girl photos without pretty girl breakdrops,” she said. And in this photohoot, She is Frank excels at making Sophie Dhuji pop in a number of ways. In a photoshoot where Sophie Dhuji’s face is obscured by feathers in one shot and her hair takes center stage in another, the viewer is drawn to Dhuji’s face because of her [ruby-red lipstick](https://www.trendhunter.com/trends/herms-silky-lipstick-shine) and alluring smile. In addition to being a model, Sophie Dhuji is a budding actress. She appeared in a full season of the UK/Australian television series Dead Gorgeous in 2010. ## Trend Insights (Trend Hunter) - Score: 6.5/10 - Popularity: 89% | Activity: 98% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### What Makes This Trend Stand Out - **Playful Editorials:** Opportunity for photographers to create visually striking and unconventional photo shoots that showcase unique perspectives and creativity. - **Obscured Portraits:** Potential for photographers to experiment with techniques that obscure the subject's face, creating intrigue and drawing attention to different elements of the image. - **Focus on Lipstick:** Emerging trend in photography where the focus is on highlighting the impact and allure of lipstick, providing opportunities for makeup artists and beauty brands to collaborate with photographers. ### Sectors Adopting This - **Photography:** Disruptive innovation opportunity for photographers to break away from traditional styles and explore new techniques and concepts that capture attention and evoke emotion. - **Acting:** Potential for actors and models to collaborate with photographers on artistic and visually striking photo shoots, expanding their portfolios and showcasing their versatility. - **Makeup:** Opportunity for makeup artists and beauty brands to collaborate with photographers to create captivating images that highlight the impact and artistry of lipstick. ## Related on Trend Hunter - [Glamorous Artful Bronze Sculptures](https://www.trendhunter.com/trends/sweet-jane.md) - [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md) - [Actress Lip Color Campaigns](https://www.trendhunter.com/trends/tom-ford-runway-lip-color.md) - [Dazzling Lipstick Collections](https://www.trendhunter.com/trends/in-the-spotlight-collection.md) - [Vibrant Fuchsia Lipstick Shades](https://www.trendhunter.com/trends/velvet-cream-lipstick.md) - [Vintage Glamour Lipsticks](https://www.trendhunter.com/trends/hollywood-beauty-icon-lipsticks.md) - [Cocktail-Celebrating Liqueur Campaigns](https://www.trendhunter.com/trends/stgermain-campaign.md)