# Calming Animal-Themed Soothers The Fisher-Price Soothe & Go Giraffe Helps Babies Sleep Soundly By Jana Pijak | Published 2020-03-16 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/soothe-go-giraffe References: [fisher-price](https://www.fisher-price.com/en_CA/products/Soothe-and-Go-Giraffe) The Fisher-Price Soothe & Go Giraffe is a portable soother that is equipped with [sounds and soft music](https://www.trendhunter.com/trends/sleeping-music-generator) that help fussy babies fall asleep faster. The giraffe-shaped device features 10 audio tracks, ranging from songs to nature sounds and pink noise. While the Soothe & Go Giraffe's sensory design helps babies fall gently asleep, the product's [animal inspiration is comforting](https://www.trendhunter.com/trends/hugimals-antianxiety-plushie) thanks to its resemblance to an everyday toy. Ideal for on-the-go use, this portable soother is essential for those travelling. The product boasts an attachment link that is easy to add to strollers and diaper bags and is also equipped with a stable base for tabletops and dressers -- featuring rubber feet for increased grip. Requiring two AA batteries, this convenient and sleep-encouraging product features 20 minutes of sounds that give parents peace of mind by helping babies fall asleep faster. ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 71% | Activity: 69% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Alpha - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Babies](https://www.trendhunter.com/babies) ## Key Themes ### What Makes This Trend Stand Out - **Portable Soothers:** There is an opportunity for disruptive innovation in developing portable soothers with innovative features and designs. - **Animal-inspired Designs:** Creating soother products with animal-inspired designs that provide comfort and familiarity can create disruptive innovation in the industry. - **On-the-go Baby Products:** Developing innovative on-the-go baby products, like portable soothers, can lead to disruptive innovation in meeting the needs of busy parents. ### Sectors Adopting This - **Baby Product Industry:** Disruptive innovation opportunities can be found in developing new and improved baby products, like portable soothers, that cater to the needs of parents and babies. - **Toy Industry:** Innovative toy manufacturers can explore disruptive opportunities by creating animal-inspired soothing products that serve multiple functions, such as the Fisher-Price Soothe & Go Giraffe. - **Travel Accessories Industry:** There is a potential for disruptive innovation in designing travel-friendly accessories, like portable soothers, that cater specifically to the needs of parents and their babies on the go. ## Related on Trend Hunter - [Smart Baby Sound Machines](https://www.trendhunter.com/trends/baby-sleep-aid.md) - [Cry-Detecting Sleep Devices](https://www.trendhunter.com/trends/gianna-lullume-baby-soother.md) - [Soothing Auditory Infant Nightlights](https://www.trendhunter.com/trends/vava-peepalight.md) - [Multisensory Sleep Devices](https://www.trendhunter.com/trends/sleep-soother-machine.md) - [Soothing Portable Sound Machines](https://www.trendhunter.com/trends/portable-sound-machine.md) - [Portable Baby Sound Machines](https://www.trendhunter.com/trends/sound-machine.md) - [App-Enabled Calming Baby Gear](https://www.trendhunter.com/trends/evenflo-home-collection.md) - [Soothing Baby Sleep Apps](https://www.trendhunter.com/trends/baby-napper.md) - [Calming Childhood Sleep Speakers](https://www.trendhunter.com/trends/audiozen-my-little-morphe.md)