# Soffocating Knit Scarves The Soopa Scarf by Yooka Will Engulf Your Entire Head By Meghan Young | Published 2010-11-10 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/soopa-scarf References: [fabsugar](http://www.fabsugar.com/Giant-Knit-Scarf-11905665) & [etsy](http://www.etsy.com/listing/61223650/the-macintosh-soopa-scarf) Just when I thought scarves couldn't get bigger, [Etsy](https://www.trendhunter.com/trends/floof-snuggle-sack-and-floor-pillow) seller Yooko hits us over the head with this doozy: the Soopa Scarf. Of course, this [soft, knitted creation](https://www.trendhunter.com/trends/eloise-wool-sweater) wouldn't hurt so much--but it does look like it could eat you alive or, at the very least, suffocate you. Made by hand, the Soopa Scarf is sold for $150 each. An even larger version is available--at 11 feet long and 8 inches wide--for $220. You probably could forgo wearing a [winter jacket](https://www.trendhunter.com/trends/shackleton-fuchs-down-jacket) if you purchase one of these gargantuan scarves. ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 38% | Activity: 33% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Bigger Knit Scarves:** Opportunity for disruptive innovation in creating even larger and more unique designs of knit scarves. - **Handmade Fashion Accessories:** Potential for disruptive innovation in the handmade fashion accessories market by offering unique and intricate designs like the Soopa Scarf. - **Alternative Winter Accessories:** Disruptive innovation opportunity in creating alternative winter accessories that can replace traditional jackets or coats. ### Industries Being Reshaped - **Fashion Accessories:** The fashion accessories industry can explore new designs and concepts in response to the trend of bigger and more unique knit scarves. - **E-commerce:** The e-commerce industry can benefit from the growing demand for handmade and unique fashion accessories like the Soopa Scarf. - **Winter Apparel:** Companies in the winter apparel industry could experiment with alternative products that provide warmth while offering a different style, such as oversized scarves. ## Related on Trend Hunter - [Cozy Scarf Coats](https://www.trendhunter.com/trends/scarf-coat.md) - [Cheese Pull Scarves](https://www.trendhunter.com/trends/mozzarella-stick-scarf.md) - [Collegiate-Style Winter Scarfs](https://www.trendhunter.com/trends/acne-studios-6.md) - [Soufflé Yarn Sweaters](https://www.trendhunter.com/trends/uniqlos-souffl-yarn.md) - [Artist-Designed Playable Sensory Scarves](https://www.trendhunter.com/trends/art-play-silk.md) - [Oversized Hollow Pillow Designs](https://www.trendhunter.com/trends/floof-snuggle-sack-and-floor-pillow.md) - [Lab-Grown Fibre Scarves](https://www.trendhunter.com/trends/burberry-b-shield-scarf.md) - [Heavyweight Cashmere Blankets](https://www.trendhunter.com/trends/house-of-voltaire.md) - [Oversized Cable-Knit Throws](https://www.trendhunter.com/trends/oversized-cableknit-throw.md)