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# Wicked Walkmans
Sony X-Series Leaps Ahead of the Pack

By Andrew Robichaud | Published 2009-05-15 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/sony-walkman-x-series
References: [gizmag](http://www.gizmag.com/sony-x-series-walkman-packs-oled-display-and-noise-canceling-technology/11692/) & [sony](http://www.sony.ca/view/press_723.htm)

If MP3 players were students, then the [Sony](https://www.trendhunter.com/trends/sony-walkman-nwa306) Walkman X-Series would be teaching the class.

The X-Series from Sony is a multimedia smorgasbord of audio and video that is waiting to explode.

Sony has finally jumped into the MP3 competition beside the Zune and the [iPod Touch](https://www.trendhunter.com/trends/ppsspp-ios) with a full onslaught of options including WiFi and a built-in [YouTube](https://www.trendhunter.com/trends/xperia-1-v) application.

It is slightly smaller than both products, but the X-Series makes up for it with a 3-inch OLED screen, digital noise canceling technology (minus the giant headphones), as well as radio programming that adds songs to your Walkman.

Sony X-Series comes in 16gb($299) and 32gb($399).

Watch this baby in action!

## Trend Insights (Trend Hunter)

- Score: 4.6/10
- Popularity: 42% | Activity: 88% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### Key Themes Behind This Trend

- **Multimedia MP3 Players:** Disruptive innovation opportunity: Develop a next-generation multimedia MP3 player with advanced features like WiFi, OLED screen, and digital noise canceling technology.
- **Built-in Applications:** Disruptive innovation opportunity: Create MP3 players with built-in applications like YouTube for seamless entertainment and convenience.
- **Compact and High-resolution Screens:** Disruptive innovation opportunity: Design MP3 players with compact size and high-resolution OLED screens for an immersive multimedia experience.

### Where This Applies

- **Consumer Electronics:** Disruptive innovation opportunity: Explore advancements in consumer electronics to enhance the functionality and features of MP3 players.
- **Technology:** Disruptive innovation opportunity: Harness technological advancements to revolutionize the MP3 player industry with new and improved capabilities.
- **Entertainment:** Disruptive innovation opportunity: Combine entertainment and portable music technology by integrating popular applications like YouTube into MP3 players.

## Related on Trend Hunter

- [Audio-Enhancing Music Players](https://www.trendhunter.com/trends/sony-walkman-nwa306.md)
- [Gold-Plated Hi-Fi Audio Players](https://www.trendhunter.com/trends/new-sony-walkmans.md)
- [High-Resolution Audio Players](https://www.trendhunter.com/trends/premium-music-players.md)
- [Outdoor Lifestyle Speaker Lineups](https://www.trendhunter.com/trends/sony-xseries-speakers.md)
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- [Revolutionary Wireless Headphones](https://www.trendhunter.com/trends/review-true-wireless-sony-wf1000xm5.md)
- [Party-Ready Bluetooth Speakers](https://www.trendhunter.com/trends/sony-srsxv900.md)
- [Premium Omni-Directional Speakers](https://www.trendhunter.com/trends/sony-2.md)
- [Budget-Friendly Digital Audio Players](https://www.trendhunter.com/trends/digital-audio-players.md)
