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# Powerful Pocket-Sized Cameras
The Sony AS100V Showcased at CES 2014 is Packed With a Punch

By Jennifer Paul | Published 2014-01-10 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/sony-hdras100v
References: [mashable](http://mashable.com/2014/01/06/sony-hdr-as100v/) & [store.sony](http://store.sony.ca/)

The [Sony](https://www.trendhunter.com/trends/sony-vlog001) HDR-AS100V is a 5-in-1 camera that will make any multimedia desire achievable. This multifunctional camera comes with Sony's SteadyShot image stabilization.This will come in handy for any adventurous escapades you desire to embark on. The technology can adjust to the different kinds of vibration that you may feel while holding the camera in hand. The camera is also splashproof so it can be mounted and used in the rain or snow.

Nothing should hold you back from recording your life moments with the Sony HDR-AS100V camera. Don't let its tiny size fool you, this [extremely lightweight, but powerful camera](https://www.trendhunter.com/trends/insta360-x4-air) makes all the difference in capturing your next big electrifying moment with the wrist mount.

The [action cam](https://www.trendhunter.com/trends/insta360-x5) will be available for all camera connoisseurs in March.

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 36% | Activity: 37% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Multimedia](https://www.trendhunter.com/multimedia)

## Key Themes

### What Makes This Trend Stand Out

- **Multifunctional Cameras:** The trend of versatile and all-in-one cameras that can cater to various multimedia needs, offering convenience and flexibility for users.
- **Image Stabilization Technology:** The trend of advanced image stabilization technology in cameras that allows for steady and shake-free footage, enabling users to capture smoother and professional-looking videos.
- **Rugged and Waterproof Cameras:** The trend of durable and waterproof cameras that can withstand harsh environments, providing users with the ability to capture moments in challenging conditions.

### Sectors Adopting This

- **Photography and Videography:** The photography and videography industry can explore the opportunities of developing multifunctional cameras and incorporating advanced image stabilization technology to cater to diverse customer needs.
- **Outdoor and Adventure:** The outdoor and adventure industry can leverage the trend of rugged and waterproof cameras to provide adventurers with reliable and durable tools for capturing their experiences in any weather or environment.
- **Consumer Electronics:** The consumer electronics industry can tap into the demand for compact and powerful cameras by developing innovative products that combine versatility, image stabilization, and rugged features to meet the evolving preferences of tech-savvy consumers.

## Related on Trend Hunter

- [Micro-Sized Vlogging Cameras](https://www.trendhunter.com/trends/sony-vlog001.md)
- [Compact Vlogging Cameras](https://www.trendhunter.com/trends/vlogging-cameras.md)
- [Point-and-Shoot-Inspired Action Cams](https://www.trendhunter.com/trends/sony-cybershot.md)
- [Creative Vlog-Specific Cameras](https://www.trendhunter.com/trends/sony-zv1-ii.md)
- [Compact Sports-Ready Cameras](https://www.trendhunter.com/trends/hero-action-camera.md)
- [Thumb-Sized Action Cams](https://www.trendhunter.com/trends/compact-action-camera.md)
- [Influencer-Focused Compact Cameras](https://www.trendhunter.com/trends/influencerfocused-compact-camera.md)
- [Portable Stabilizing Cameras](https://www.trendhunter.com/trends/djis-osmo-action-4.md)
- [Accessible Vlogger Camera Models](https://www.trendhunter.com/trends/pro-camera-system.md)
