# Warped Cameras Ryan David Francis's Sony DSLR Redesign Offers All-Around Grip By Meghan Young | Published 2010-04-09 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/sony-dslr-redesign References: [core77](http://www.core77.com/blog/object_culture/ryan_david_francis_newfangled_dslr_shape_16360.asp) I'm not sure how to welcome Ryan David Francis's radically different [Sony](https://www.trendhunter.com/trends/sony-cybershot) DSLR redesign. Perhaps because its shape, though aesthetically pleasing, must be handled rather than simply gazed upon. Completely deconstructing the iconic shape of SLRs, it makes me wonder whether the design will actually see the light of day. The goal of Francis's Sony DSLR redesign was to offer a [variety of ways to grip](https://www.trendhunter.com/trends/hikawa-phone-grip) Sony's DSLR camera. Considering that how a camera feels in one's hands is just as important as how well it shoots, this is an admirable attempt at designing for the consumer. ## Trend Insights (Trend Hunter) - Score: 5.1/10 - Popularity: 75% | Activity: 69% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Photography](https://www.trendhunter.com/photography) ## Key Themes ### Why This Trend Is Growing - **Camera Redesign:** Opportunity for disruptive innovation in rethinking the traditional design of cameras to offer improved ergonomics and user experience. - **Ergonomic Grips:** Opportunity to develop innovative grips and handles for cameras that enhance comfort and stability during use. - **User-centered Design:** Advancement in designing cameras with a strong focus on user needs and preferences for a more intuitive and enjoyable photography experience. ### Industries Being Reshaped - **Consumer Electronics:** The consumer electronics industry can explore camera redesigns to differentiate their products and attract customers seeking enhanced usability. - **Photography Equipment:** The photography equipment industry can benefit from developing ergonomic grips and handles that improve usability and user satisfaction. - **Product Design:** The product design industry can embrace user-centered design principles to create innovative camera designs that prioritize user comfort and functionality. ## Related on Trend Hunter - [Tactile Digital Cameras](https://www.trendhunter.com/trends/camera-1.md) - [Point-and-Shoot-Inspired Action Cams](https://www.trendhunter.com/trends/sony-cybershot.md) - [Pebble-Shaped Effortless Cameras](https://www.trendhunter.com/trends/kyu.md) - [Easily Maneuvered Outdoor Cameras](https://www.trendhunter.com/trends/duo-camera.md) - [Micro-Sized Vlogging Cameras](https://www.trendhunter.com/trends/sony-vlog001.md) - [Ergonomic Solo Shooting Cameras](https://www.trendhunter.com/trends/clips-camera.md) - [Content Creator Camera Grips](https://www.trendhunter.com/trends/sony-gpvpt3-multifunction-shooting-grip.md) - [Streetwear-Branded Cameras](https://www.trendhunter.com/trends/supreme-onehanded-editing-camera.md) - [Industrial Interchangeable Lens Cameras](https://www.trendhunter.com/trends/interchangeable-lens-cameras.md)