# Branded Band Wireless Speakers The Sonos Beastie Boys Play:5 Speaker Supports Two Charities By Michael Hemsworth | Published 2018-10-23 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/sonos-beastie-boys-play5 References: [slashgear](https://www.slashgear.com/beastie-boys-sonos-play5-speaker-looks-as-loud-as-it-sounds-23551010/) & [sonos](https://www.sonos.com) The [Sonos](https://www.trendhunter.com/trends/spatial-speaker) Beastie Boys Play:5 has been unveiled as the latest device from the technology brand that is designed with a personalized aesthetic to help fans of the group to proudly display they fandom. The speaker looks and operates like the brands existing Play:5 unit, but is emblazoned with the musical group's name on the front in an artistic manner that was designed by Barry McGee in collaboration with Adam "Ad-Rock" Horovitz and Michael "Mike D" Diamond from the group. This resulted in a stylish final product that is highly artistic and almost unrecognizable as a branded product until you look closely. A portion of the proceeds from sales of the Sonos Beastie Boys Play:5 will benefit the Little Kids Rock and Peace Sisters organizations in the name of the [Adam Yauch Foundation](https://www.trendhunter.com/trends/adam-elements). ## Trend Insights (Trend Hunter) - Score: 1.4/10 - Popularity: 23% | Activity: 11% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) ## Key Themes ### What Makes This Trend Stand Out - **Personalized Speakers:** Companies can collaborate with artists or celebrities to design specialized and unique speakers that appeal to specific fan bases. - **Charity-inspired Products:** Brands can create products that benefit charitable organizations, appealing to consumers who want to make a positive impact through their purchases. - **Artistic Branding:** Companies can partner with artists to create visually stunning and unique product designs, separating their products from competitors and appealing to consumers who value creativity and aesthetics. ### Sectors Adopting This - **Consumer Electronics:** Companies in the consumer electronics industry can collaborate with artists or celebrities to create personalized and visually appealing products that stand out in a crowded market. - **Charity:** Charitable organizations can partner with product companies to create branded products that benefit their cause, providing a new stream of fundraising and raising awareness for their mission. - **Art and Design:** Artists and designers can partner with product companies to create unique and visually stunning product designs, providing a new avenue for creativity and exposure for their work. ## Related on Trend Hunter - [Future-Proof Luxurious Portable Speakers](https://www.trendhunter.com/trends/beosound-a5-portable-speaker.md) - [Bear-Themed Audio Devices](https://www.trendhunter.com/trends/rinaro.md) - [Pride-Inspired Multi-Colored Speakers](https://www.trendhunter.com/trends/multicolored-speaker.md) - [Basket-Resembling Premium Speakers](https://www.trendhunter.com/trends/beosound-a5.md) - [Colorful Bear Bluetooth Speakers](https://www.trendhunter.com/trends/audio-color-block-400.md) - [Collaborative Industrial Speaker Models](https://www.trendhunter.com/trends/bang-olufsen-x-vollebak-beosound-2.md) - [Portable Sonic-Optimized Speakers](https://www.trendhunter.com/trends/newordinary-songbook-max-speaker.md) - [Phone Charger-Infused Speakers](https://www.trendhunter.com/trends/phone-chargerinfused-speaker.md) - [Spatial Sound Speaker Launches](https://www.trendhunter.com/trends/spatial-speaker.md)