# Sporty Songstress Editorials Melanie C Shows Her Strength in a Yoga Shoot for Love Magazine By M | Published 2016-08-31 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/songstress-editorial References: [thelovemagazine](http://www.thelovemagazine.co.uk/posts/6886/a-good-sport-mel-c-aka-sporty-spice-tells-love-about-fame-therapy-and-why-she-won-t-be-joining-the-spice-girls-reunion) & [thelovemagazine](http://www.thelovemagazine.co.uk/) Melanie C might be most recognizable from her days as Sporty Spice in the 90s pop group [Spice Girls](https://www.trendhunter.com/trends/spiceworld-football), but the artist has found a way to stay active in both her personal life and singing career as she shares in this songstress editorial for Love Magazine. The shoot is yoga-themed showcasing the strength of the artist in her personal struggle with fame as well as in her [athletic lifestyle](https://www.trendhunter.com/trends/dove-and-sports-illustrated). The illustrations capture the singer looking extremely natural dressed in [athletic sportswear](https://www.trendhunter.com/trends/90sinspired-activewear) she might have been seen adorning in the 90s. These include tracksuits, sports bras and shorts with damped hair and a glistening body. The shoot captures the artist holding difficult poses such as high kicks and handstands. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 82% | Activity: 15% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Celebs](https://www.trendhunter.com/celebs) ## Key Themes ### What's Driving This Trend - **Athletic Fashion:** The rise of nostalgia in fashion creates opportunities for the introduction of modern athletic fashion inspired by 90s sportswear. - **Wellness Entertainment:** Musicians and celebrities collaborating with wellness brands and athletic events create opportunities for wellness and fitness to be presented as fun and entertaining. - **Digital Fitness Communities:** Online fitness communities and apps can offer a sense of connection and motivation for individuals trying to stay fit and healthy. ### Who This Affects Most - **Sportswear:** Opportunities exist for sportswear companies to collaborate with musicians and celebrities and tap into the nostalgia trend. - **Wellness and Fitness:** The wellness industry can leverage the popularity of celebrities and music to create unique experiences and events for individuals to prioritize their health. - **Digital Health and Fitness:** The digital health industry can create innovative and user-friendly apps and platforms for creating fitness communities and connecting individuals around the world. ## Related on Trend Hunter - [Dynamic Athleisure Apparel](https://www.trendhunter.com/trends/victorias-secret-relaunched.md) - [Sporty Fashion Spring Campaigns](https://www.trendhunter.com/trends/1000-back.md) - [Soccer Athlete-Starring Beauty Campaigns](https://www.trendhunter.com/trends/jess-carter.md) - [K-Pop Star Yoga Collections](https://www.trendhunter.com/trends/blackpinks-jisoo.md) - [Holistic Comfort Yoga Gear](https://www.trendhunter.com/trends/blakely-yoga-edit.md) - [Ballet-Inspired Altheticwear](https://www.trendhunter.com/trends/en-pointe-collection.md) - [Athlete-Backed Yoga Gear](https://www.trendhunter.com/trends/corepower-yoga.md) - [Multifaceted Swimsuit Cover Models](https://www.trendhunter.com/trends/sports-illustrated-swimsuit-1.md) - [Athlete Celebrity Campaigns](https://www.trendhunter.com/trends/zne-collection.md)