# Lipstick-Marked Glasses 'Someone's Cup' by Esque Studio Makes for an Unusual Valentine's Day Gift By Vasiliki Marapas | Published 2015-02-04 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/someones-cup References: [design-milk](http://design-milk.com/modern-valentines-day-gifts/) & [ahalife](http://www.ahalife.com/product/1032781/someones-cup?utm_medium=partner&utm_source=DesignMilk&utm_campaign=vday_giftguide) 'Someone's Cup' by Esque Studio is a drinking glass that's been pre-marked with a lipstick kiss on the rim. Designer Andi Kovel fired the enamel lipstick print on the hand-blown glass in order to play on the idea that women feel a need to "mark their territory." Territorial tendencies aside, there is something sensual about a lipstick mark, whether it's on the collar of a crisp white oxford, someone's neck or even a drinking glass. In popular culture, the lipstick mark is a symbol of scandal, sexuality and unbridled passion. So, if you're not interested in the tired [flowers-and-chocolate routine](https://www.trendhunter.com/trends/valentines-day-chocolates-1) this Valentine's Day, pucker up(!) and gift your lady with the 'Someone's Cup' to show her that you're all hers. ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 24% | Activity: 54% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Humor](https://www.trendhunter.com/humor) ## Key Themes ### What's Driving This Trend - **Personalized Romance:** Creating products with personalized elements, such as a lipstick mark, provides a unique and intimate experience for consumers. - **Sensory Design:** Incorporating sensual elements, like the lipstick mark, into design can evoke emotions and enhance user experience. - **Alternative Valentine's Gifts:** Offering unconventional gift options like 'Someone's Cup' appeals to individuals seeking non-traditional ways to express love and affection. ### Who This Affects Most - **Gift and Novelty:** The gift and novelty industry can embrace the trend of personalized romance by offering unique and customized items for special occasions. - **Fashion and Design:** The fashion and design industry can explore the use of sensual elements like the lipstick mark to create innovative and captivating products. - **Home Decor:** The home decor industry has an opportunity to incorporate sensory design concepts, such as the lipstick mark, to create visually appealing and emotionally engaging products. ## Related on Trend Hunter - [Romantic Drinking Accessories](https://www.trendhunter.com/trends/gintimates.md) - [Uniquely Shaped Drinkware](https://www.trendhunter.com/trends/heart-doublewall-latte-mugs.md) - [Valentine's Day-Themed Drinkware](https://www.trendhunter.com/trends/valentines-daythemed2.md) - [Bakery-Inspired Tumbler Ranges](https://www.trendhunter.com/trends/stanley-2026-valentines-day-collection.md) - [Romantic Retailer-Exclusive Tumblers](https://www.trendhunter.com/trends/tumbler-collection.md) - [Beer Glass-Themed Chocolates](https://www.trendhunter.com/trends/chocolate-chalices.md) - [Love-Reminding Kitchenware](https://www.trendhunter.com/trends/i-love-you-because-mug.md) - [Non-Traditional Valentine's Wines](https://www.trendhunter.com/trends/valentines-wine-bottle.md) - [Sparkly Gift Sets](https://www.trendhunter.com/trends/glitter-n-gold-valentines-day-set.md)