# Sophisticated Sun Protectors The Sombrilla by Hollie and Harrie is a Chic Beach Umbrella By Leslie Chen | Published 2012-01-10 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/sombrilla-by-hollie-and-harrie References: [hollieandharrie.au](http://www.hollieandharrie.com.au/shop/moroccan-blue/) & [hollieandharrie.au](http://www.hollieandharrie.com.au/about/) [Beach umbrellas](https://www.trendhunter.com/trends/trina-turk) are usually clunky and too much of a hassle to bother with, but the Sombrilla by Hollie and Harrie umbrella puts a chic and convenient twist on summertime item. The protector comes in three adorable yet sophisticated colors of Moroccan Blue, [French Stripe Red](https://www.trendhunter.com/trends/french-onion-crackers) and a classic Beach Yellow. All you need to do is attach the poles with the Sombrilla and make sure it's steady with the sand to ensure you're protected from the sun. The sombrilla even comes with a bag to conveniently carry it on your shoulders on your way to and from the beach. Let the Sombrilla by Hollie and Harrie make your beach day more enjoyable with some lovely sun protection. ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 23% | Activity: 21% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Chic Beach Accessories:** The rise of chic and convenient beach accessories like the Sombrilla presents opportunities for innovative and stylish sun protection solutions. - **Convenient Sun Protection:** The Sombrilla umbrella highlights the growing trend of convenient sun protection, showcasing opportunities for innovative and user-friendly sun protection products. - **Fashionable Beach Essentials:** The stylish design of the Sombrilla reflects the trend of fashionable beach essentials, opening avenues for disruptive innovation in the beach accessories industry. ### Industries Being Reshaped - **Beach Accessories:** The chic and convenient Sombrilla umbrella intersects with the beach accessories industry, presenting disruptive innovation opportunities for sun protection and other beach-related products. - **Outdoor Recreation:** The rise of stylish and user-friendly sun protection options like the Sombrilla umbrella creates opportunities for disruptive innovation within the outdoor recreation industry across different settings. - **Fashion and Lifestyle:** The fashionable and trendy design of the Sombrilla introduces potential disruptive innovation opportunities in the fashion and lifestyle industry, merging fashion-forward elements with functional sun protection. ## Related on Trend Hunter - [Connected Dual Functioning Umbrellas](https://www.trendhunter.com/trends/hulasol.md) - [Stylistic Lightweight Beach Shades](https://www.trendhunter.com/trends/the-swim-shady.md) - [Sturdy Heat Relief Umbrellas](https://www.trendhunter.com/trends/aliz-umbrella.md) - [Water-Friendly Sun Shades](https://www.trendhunter.com/trends/bote-hangout-shade.md) - [Branded Smartphone Parasols](https://www.trendhunter.com/trends/phone-parasol.md) - [Stylish Sun-Protective Swimwear](https://www.trendhunter.com/trends/upf-collection.md) - [Slated Phenolic Board Sunshades](https://www.trendhunter.com/trends/ensombra.md) - [Designer-Approved Vibrant Weather Accessories](https://www.trendhunter.com/trends/vibrant-weather-accessories.md) - [All-Weather Protection Umbrellas](https://www.trendhunter.com/trends/weatherman-trek-umbrella.md)