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# Social Impact Sheets
Sol Organics Lets Buyers Rest Well Knowing They Supported Ethical Businesses

By Justin Lam | Published 2018-08-29 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/sol-organics
References: [causeartist](https://www.causeartist.com/meet-sol-organics-an-innovative-social-enterprise-disrupting-the-bedding-industry/) & [solorganix](https://solorganix.com/)

Designed to disrupt the luxury sheet market, Sol Organics is a fair trade, GOTS certified [organic luxury sheet](https://www.trendhunter.com/trends/aloe-very-bed-sheet) provider on a mission to save the planet. All of this is accomplished while being half the price of standard luxury sheets and maintaining a focus on social and environmental impact. The cotton used in each sheet set is 100% organic, fair trade, and is produced in a manner that limits impact on the planet to an absolute minimum.

In addition to its focus on ecological impact, Sol Organics also matches purchases with a donation to one of its [partner organizations](https://www.trendhunter.com/trends/philanthropic-partnership), selected by the customer. These partners are all involved in the sheet making process with Sol Organics and share similar values, such as treating workers with dignity and respect, [fair trade, fair price, pesticide-free farming](https://www.trendhunter.com/trends/organic-cotton), and preventing forced labor.

## Trend Insights (Trend Hunter)

- Score: 3.7/10
- Popularity: 51% | Activity: 51% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Key Themes Behind This Trend

- **Eco-friendly Luxury:** There is an opportunity for disruptive innovation in the luxury sheet market by offering eco-friendly and sustainable products at a lower price point.
- **Fair Trade Revolution:** The fair trade movement in the sheet industry can create disruptive innovation opportunities by prioritizing ethical practices, fair pricing, and partnerships with socially responsible organizations.
- **Consumer-driven Impact:** Empowering consumers to choose the social and environmental impact of their purchases creates disruptive innovation opportunities in the bedding industry.

### Where This Applies

- **Luxury Bedding:** The luxury bedding industry can disrupt the market by incorporating eco-friendly and fair trade practices.
- **Fair Trade Organizations:** Fair trade organizations can drive disruptive innovation by partnering with businesses that prioritize ethical and sustainable practices.
- **E-commerce:** E-commerce platforms can tap into the trend of consumer-driven impact by offering a wide range of socially and environmentally responsible products.

## Related on Trend Hunter

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- [Ethical Premium Bedding](https://www.trendhunter.com/trends/linen-reform.md)
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- [Durable Bamboo-Based Sheets](https://www.trendhunter.com/trends/organic-bamboo-sheets.md)
- [Certified Organic Cotton Bedding](https://www.trendhunter.com/trends/organic-cotton-collection.md)
- [Sustainable Bamboo Home Goods](https://www.trendhunter.com/trends/ettitude.md)
