# Creepy Alcohol Packaging 'Sokkuan X Absolut Vodka' is for People Who Crave a Thrill By Annie Ho | Published 2010-08-23 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/sokkuan-x-absolut-vodka References: [luxuo](http://www.luxuo.com/wines-spirits/sokkuan-absolut-sophie-mirror-singapore.html) & [sokkuan.blogspot](http://sokkuan.blogspot.com/) The 'Sokkuan X Absolut Vodka' drink comes with a 'Absolut Sophie' mirror which is a collector's item for vodka fanatics. Its packaging design was created by Sokkuan, a Singapore-based artist, inspired by the scary tale of 'Bloody Mary.' The dark and mysterious 'Sokkuan X Absolut Vodka' will create one creepy drinking experience. If you believe in the chilling story of 'Bloody Mary,' you might want to steer clear of this eerie beverage. **Implications** - Businesses that offer their clients products that serve more than their primary functions will appeal to a very large audience. Consumers are constantly seeking products that are capable of generating a pleasurable and memorable experience. ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 67% | Activity: 73% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What Makes This Trend Stand Out - **Collector's Item Packaging:** Creating limited edition packaging or collectible items with products can enhance the customer experience and generate higher demand. - **Dark and Mysterious Designs:** Designing packaging with a dark and mysterious aesthetic can attract customers who are seeking unique and unconventional experiences. - **Inspiration From Folklore and Urban Legends:** Drawing inspiration from folklore and urban legends can create intriguing and engaging storytelling opportunities for brands and their products. ### Sectors Adopting This - **Alcohol and Spirits:** The alcohol industry can explore creating limited edition packaging or collector's items to target a wider consumer base and enhance the drinking experience. - **Art and Design:** The art and design industry can collaborate with brands to create dark and mysterious packaging designs that evoke unique experiences and emotions. - **Entertainment and Media:** The entertainment and media industry can leverage folklore and urban legends to create captivating drink packaging that attracts consumers interested in thrilling experiences. ## Related on Trend Hunter - [Custom Chinese Vodka Bottles](https://www.trendhunter.com/trends/dr-samuel-ross.md) - [Fashion-Branded Vodka Packaging](https://www.trendhunter.com/trends/crystal-head-vodka-x-joshua-kane.md) - [Collaborative Spiced Vodka](https://www.trendhunter.com/trends/absolut-x-tabasco.md) - [Skull-Like Vodka Bottles](https://www.trendhunter.com/trends/crystal-head-vodka-1.md) - [Halloween-Themed Alcohol Bottles](https://www.trendhunter.com/trends/halloweenthemed-alcohol-bottles-bacardis-limited-edition-bottle-will-light-.md) - [Horrifying Paranormal Vodkas](https://www.trendhunter.com/trends/paranormal-reserve.md) - [Creative Collectible Spirits Bottles](https://www.trendhunter.com/trends/collectible-spirits-bottle.md) - [Aurora-Inspired Vodka Bottles](https://www.trendhunter.com/trends/grey-goose-bottle.md) - [Artfully Abstract Tequilas](https://www.trendhunter.com/trends/casa-obsidiana.md)