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# Deepfake-Related Software Competitions
The Deepfake Detection Challenge is a Lucrative Competition

By Kalin Ned | Published 2019-10-30 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/software-competition
References: [venturebeat](https://venturebeat.com/2019/09/05/facebook-microsoft-and-academics-launch-deepfake-detection-competition/) & [washingtonpost](https://www.washingtonpost.com/technology/2019/09/06/deepfakes-deep-pockets-facebook-spends-million-contest-detecting-constantly-evolving-videos/)

As deepfakes are rapidly entering the social media space, companies and institutions are looking for ways to regulate and detect them -- as a result, a software competition is launched by a number of influential entities, offering "up to $10 million in grants and awards to spur innovation" in this sector.

The Deepfake Detection Challenge has been announced in collaboration with Partnership on AI, Facebook, [Microsoft](https://www.trendhunter.com/trends/open-ai-ecosystem), and a number of academics from Cornell Tech, MIT, [UC Berkeley](https://www.trendhunter.com/trends/earth-rover-challenge-event), [University at Albany-SUNY](https://www.trendhunter.com/trends/humboldt-seed-company), University of Maryland, College Park, and the University of Oxford.

The onset of a software competition like this speaks to the dire need for a solution as social media platforms and its users are faced with the inability to decipher what is real and what is not.

Photo Credits: Venture Beat

## Trend Insights (Trend Hunter)

- Score: 4.7/10
- Popularity: 55% | Activity: 77% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Political](https://www.trendhunter.com/political)

## Key Themes

### Why This Trend Is Growing

- **Deepfake Detection:** The Deepfake Detection Challenge offers a disruptive innovation opportunity for companies to develop advanced algorithms and technologies to identify and combat deepfakes.
- **Regulating Deepfakes:** The rise of deepfakes creates an opportunity for industries such as cybersecurity and media to develop innovative solutions for regulating and detecting deepfake content.
- **Innovation in Social Media:** The need for identifying deepfakes on social media platforms presents an opportunity for companies in the social media industry to develop cutting-edge technologies and algorithms.

### Industries Being Reshaped

- **Cybersecurity:** The deepfake phenomenon calls for disruptive innovation in the cybersecurity industry to develop robust tools and systems for detecting and preventing the spread of deepfakes.
- **Media:** The prevalence of deepfakes highlights the need for disruptive innovation in the media industry to create technologies and strategies that can authenticate and verify digital content.
- **Social Media:** The challenge of deepfake detection on social media platforms provides an opportunity for disruptive innovation in the social media industry to develop effective algorithms and tools to combat misinformation.

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