# Volumizing Hair Rollers Calista's Volumizing Soft-Grip Hair Rollers Were Launched Today By Lima Kalim | Published 2024-06-17 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/softgrip-hair-rollers References: [calistatools](http://calistatools.com/products/heatless-soft-grip-rollers?variant=48955732099382)  [Calista's](https://www.trendhunter.com/trends/hot-rollers) Volumizing Soft-Grip Hair Rollers were launched today. The new product of the customer-inspired, professional stylist-created care brand is available for $29. The rollers are created so there is no pulling or hair damage. The product is available in 2 sizes, Short and Long. The rollers are packed with matching pink holding pins and a [carrying case made for traveling](https://www.trendhunter.com/trends/travel-tool-collections). Each set includes 18 rollers and 6 metallic holding pins. The rollers come in the following sizes; 9 [Pixie](https://www.trendhunter.com/trends/pixie-puff-doll-collection) Rollers, (2.5" L x 1" W), 9 Short Rollers (2.5" L x 1.5" W) Long Set Size: 9 Medium Rollers (2.5" L x 1.75" W), 9 Long Rollers (2.5" L x 2.5" W) Short Bag Size: 5" L x 5" W x 3" H, Long Bag Size: 8" L x 8" W x 2.5" H. Image Credit: Calista ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 65% | Activity: 66% | Freshness: 24% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hair](https://www.trendhunter.com/hair) ## Key Themes ### What's Driving This Trend - **Hair Care Portability:** The integration of carrying cases for hair rollers signifies a growing market need for portable and travel-friendly beauty tools. - **Customizable Hair Tools:** Offering multiple sizes in hair rollers allows for personalized hair styling options, reflecting an increasing consumer demand for tailored beauty solutions. - **Damage-free Styling:** The creation of hair rollers that avoid pulling or damaging hair addresses the health-conscious consumer trend seeking gentler hair care products. ### Who This Affects Most - **Beauty and Personal Care:** Innovations like soft-grip hair rollers contribute to expanding the beauty industry with products that emphasize hair health. - **Travel Accessories:** Compact and travel-friendly design of hair rollers opens up opportunities for the travel accessory market to cater to on-the-go beauty needs. - **Consumer Goods Packaging:** Smart packaging solutions, like matching holding pins and carrying cases, are becoming crucial for consumer goods to enhance user experience and convenience. ## Related on Trend Hunter - [Heatable Hair Roller Sets](https://www.trendhunter.com/trends/hot-rollers.md) - [Efficient Ion Hot Rollers](https://www.trendhunter.com/trends/ion-hot-rollers.md) - [Versatile Styling Tools](https://www.trendhunter.com/trends/calista-airglide-pro.md) - [Lasting Volume Hair Tools](https://www.trendhunter.com/trends/bodywaver-large-wave-styler.md) - [Holiday Hair Styling Bundles](https://www.trendhunter.com/trends/holiday-styling-bundles.md) - [Wavy Hair Styling Tools](https://www.trendhunter.com/trends/calistas-bodywaver.md) - [Versatile Thermal Brush Tools](https://www.trendhunter.com/trends/fauxblo-thermal-blowout-brush.md) - [Pink Hair Drying Brushes](https://www.trendhunter.com/trends/hair-drying-brush.md) - [Lightweight Volumizing Sprays](https://www.trendhunter.com/trends/02-texturizer-spray.md)