# Butterfly Face Masks Lady Gaga Shows Her Soft and Pretty Side to Harper's Bazaar By Leslie Chen | Published 2011-04-18 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/soft-strawberry References: [gagadaily](http://gagadaily.com/2011/04/lady-gaga-covers-harpers-bazaar/) & [harpersbazaar](http://www.harpersbazaar.com/magazine/feature-articles/lady-gaga-interview) The May 2011 issue of [Harper's Bazaar](https://www.trendhunter.com/trends/sculpting-paste) U.S. features an editorial spread with Lady Gaga, who shows off her sensuous side with soft strawberry-colored locks. The effect of the hair makes Gaga look pretty and subdued, as opposed to her usual loud and eccentric style. Throughout the shoot, Gaga matches her [pretty and soft strawberry-colored hair](https://www.trendhunter.com/trends/wet-brush-goody-x-loveshackfancy) with various outfits featuring everything from [mesh to lace](https://www.trendhunter.com/trends/femininity-in-bloom). One outfit that particularly stands out is a fully-patterned look that resembles butterflies. In true Gaga fashion, her clothes are unique and creative, but her pastel hair adds a very feminine and soft side to her appeal. This Harper's Bazaar editorial spread is photographed by famous American photographer Terry Richardson. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 48% | Activity: 50% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What's Driving This Trend - **Butterfly Patterns:** Fashion designers could incorporate butterfly patterns into clothing and accessories, creating a new trend that is both feminine and creative. - **Soft Colors:** Soft colors and pastels could become more popular in fashion and beauty, offering brands the opportunity to showcase their products in a new way. - **Contradiction Fashion:** Creating a unique blend of contrasting elements in fashion and beauty could become the next trend, allowing individuals to express their diverse personalities. ### Who This Affects Most - **Fashion:** Fashion industry players can use butterfly patterns, soft colors, and contradiction fashion to create new designs and unique products for consumers. - **Beauty:** Beauty industry companies can offer products that use soft colors and butterfly patterns to appeal to consumers who want to try unique and creative looks. - **Photography:** Photographers can experiment with butterfly patterns and soft colors to create editorial spreads that showcase different sides of models, celebrities, and public figures. ## Related on Trend Hunter - [Pride-Supporting Cosmetic Campaigns](https://www.trendhunter.com/trends/sephora-and-haus-labs-by-lady-gaga.md) - [Runway-Inspired Peel-Off Masks](https://www.trendhunter.com/trends/glass-001-artistry-mask.md) - [Skincare-Like Contouring Balms](https://www.trendhunter.com/trends/precision-sculpt-shaping-balm.md) - [Ultra-Pigmented Blush Powders](https://www.trendhunter.com/trends/color-fuse-blush-powder.md) - [Body Paint Fashion Campaigns](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela.md) - [Concept Eyewear Campaigns](https://www.trendhunter.com/trends/bouquet-collection-1.md) - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md) - [Blurred Cosmetic Campaigns](https://www.trendhunter.com/trends/mac-cosmetics-and-ella-gross.md) - [Serum-Based Blush Sticks](https://www.trendhunter.com/trends/color-fuse-glassy-blush-balm-stick.md)