# Fiber-Rich Fruit Bars Eat Natural Soft Fruit Bars Have Edible Wafer Paper for Clean Snacking By Michael Hemsworth | Published 2026-02-20 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/soft-fruit-bars References: [talkingretail](https://www.talkingretail.com/products-news/biscuits-cakes/eat-natural-launches-new-high-fibre-soft-fruit-bars-19-02-2026/) & [eatnatural](https://www.eatnatural.com/uk/en)  The [Eat Natural](https://www.trendhunter.com/trends/fruit-nut-bar) Soft Fruit Bars have been launched in the UK as a satisfying snack product perfect for [kids, adults and families alike](https://www.trendhunter.com/trends/kind-kids-range). The snack bars come in at less than 90-calories and come in three flavor options including Red Fruits, Apple and Peanut, which are crafted with an edible wafer paper on the Apple and Red Fruits varieties. This will accommodate cleaner snacking without sticky fingers, mess or crumbs to work well for parents to give to little ones. The bars come in packs of four. A spokesperson for the brand commented on the new Eat Natural Soft Fruit Bars saying, "With our Soft Fruit Bars, we wanted to offer families a convenient snack that was built around natural ingredients and a soft, satisfying texture. They’re high in fibre, gluten free and vegan, supporting a wide range of dietary needs without compromising on taste." ## Trend Insights (Trend Hunter) - Score: 7.4/10 - Popularity: 74% | Activity: 83% | Freshness: 66% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Edible Packaging:** A shift toward consumable wrappers like wafer paper presents novel ways to reduce waste and enhance convenience for on-the-go eating. - **Low-calorie High-fiber Snacks:** Growing consumer demand for snacks under 100 calories that still deliver fiber and satiety signals room for reformulated products balancing nutrition and taste. - **Family-friendly Clean-hands Snacking:** Products designed to minimize mess and sticky residues respond to parental priorities around hygiene and portability in kids’ foods. ### Sectors Adopting This - **Packaged Food:** Innovations in ingredient sourcing and portion-controlled formats could reframe convenience offerings toward cleaner, health-forward snack lines. - **Childcare Products:** The intersection of food design and child safety standards indicates opportunities for integrated solutions that simplify feeding routines. - **Plant-based Food Manufacturing:** Rising vegan and gluten-free preferences highlight capacity for plant-centric production techniques that preserve texture while meeting dietary needs. ## Related on Trend Hunter - [Crispy Peanut Butter Bars](https://www.trendhunter.com/trends/peanut-butter-wafer-bar.md) - [Edible Wrapper Snack Bars](https://www.trendhunter.com/trends/one-good-thing-bars.md) - [Balanced Bakery-Inspired Snack Bars](https://www.trendhunter.com/trends/pure-protein-soft-baked-bars.md) - [Smart Snacking Bakery Bars](https://www.trendhunter.com/trends/natures-bakery-snack-bars.md) - [Satiating Soft-Baked Bars](https://www.trendhunter.com/trends/hearty-bars.md) - [White Chocolate Snack Bars](https://www.trendhunter.com/trends/kind-white-chocolate-raspberry.md) - [Apple-Packed Snack Bars](https://www.trendhunter.com/trends/motts-soft-baked-apple-filled-bars.md) - [Crunchy Fibrous Fruit Snacks](https://www.trendhunter.com/trends/organic-fruit-snaps.md) - [Soft-Baked Flapjack Snack Bars](https://www.trendhunter.com/trends/flapjack-oat-bars.md)