# Rugged Soft Coolers The Dometic PSC Soft Cooler is Performance-Driven and Ultra-Versatile By Kalin Ned | Published 2024-10-26 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/soft-cooler1 References: [dometic](https://www.dometic.com/en-us/outdoor/lp/soft-coolers)  The [Dometic](https://www.trendhunter.com/trends/dometic-coolice) PSC Soft Cooler series offers a range of [portable cooling solutions](https://www.trendhunter.com/trends/solo-stove-windchill-47), designed to maintain low temperatures for food and beverages during outdoor activities. These advanced cooling systems incorporate high-end and performance-driven insulation technology and durable materials to meet the needs of various adventures. The Dometic PSC Soft Cooler series boasts a robust construction that includes a 100% leakproof TIZIP® zipper. This airtight feature ensures that contents remain cold, while the IPX6 rated TPU coating protects against water exposure. The product includes thick insulation — 25mm on the sides and 50mm on the lid — which enhances its performance. With multiple sizes available, including models that can [accommodate wine bottles](https://www.trendhunter.com/trends/freezable-wine-pack), these coolers cater to different storage needs. Image Credit: Dometic ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 25% | Activity: 28% | Freshness: 30% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Why This Trend Is Growing - **High-performance Insulation:** Newest advancements in insulation technology that offer better temperature retention for extended periods, catering to both outdoor enthusiasts and professionals. - **Leakproof Storage Solutions:** Development of 100% leakproof storage that ensures content security and longevity, revolutionizing the cooler market. - **Modular Cooler Design:** Introduction of coolers with customizable and multiple-size options allows for enhanced user experience and broader application scope. ### Industries Being Reshaped - **Outdoor Gear:** Innovations in durable and versatile equipment that cater to a wide range of outdoor activities, including hiking and camping. - **Food and Beverage Storage:** Elevated standards in preserving consumables through advanced, reliable, and mobile cooling solutions. - **Travel and Leisure:** Enhancing travel experiences with portable, high-quality coolers designed to withstand rigorous conditions and ensure comfort. ## Related on Trend Hunter - [Heavy-Duty Camper Coolers](https://www.trendhunter.com/trends/dometic-coolice.md) - [Nanogel Insulation Camping Coolers](https://www.trendhunter.com/trends/freezill-soft-cooler.md) - [Compressor-Equipped Cooler Backpacks](https://www.trendhunter.com/trends/chillbee-sofichill.md) - [Lightweight Puffy Cooler Bags](https://www.trendhunter.com/trends/monti-coolers.md) - [Rugged Modular Cooler Ranges](https://www.trendhunter.com/trends/dometic-recon.md) - [Ice-Free Compression Coolers](https://www.trendhunter.com/trends/igloo-icf-series.md) - [Rugged Inflatable Coolers](https://www.trendhunter.com/trends/airskirts-cooler.md) - [Ice-Free Fridge Coolers](https://www.trendhunter.com/trends/fridge-cooler.md) - [Rugged Cubic Camping Coolers](https://www.trendhunter.com/trends/camelbak-chillbak-cube-cooler.md)