# Wall Melting Lighting The Soft Architecture Collection Sinks into Strutures By Meghan Young | Published 2010-08-24 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/soft-architecture-collection References: [trendir](http://www.trendir.com/archives/004553.html) & [flos](http://www.flos.com/Int-en-Home) The Soft Architecture Collection has a magical undertone. Seemingly melting straight into the walls, these [white lamps](https://www.trendhunter.com/trends/loops-lamp) add a surreal and ghostly ambiance in homes that is utterly unique. Designed by Sebastian Wrong (who appears to be able to do no wrong despite his name), the Soft Architecture Collection are actually solutions for [small spaces](https://www.trendhunter.com/trends/pastello-collection). I can easily see them utilized in modern, spacious homes as well. The lamps are also [eco-friendly and fully recyclable](https://www.trendhunter.com/trends/soft-solids-1). ## Trend Insights (Trend Hunter) - Score: 4.7/10 - Popularity: 49% | Activity: 84% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### What's Driving This Trend - **Soft Architecture Lighting:** Disruptive innovation opportunity: Developing new lighting solutions that seamlessly blend into architecture. - **Surreal Lighting Ambiance:** Disruptive innovation opportunity: Creating lighting designs that evoke a magical and unique atmosphere in homes. - **Eco-friendly Lighting:** Disruptive innovation opportunity: Designing sustainable lighting options that are fully recyclable. ### Who This Affects Most - **Architecture and Design:** Disruptive innovation opportunity: Integrating lighting seamlessly into architectural structures. - **Home Decor:** Disruptive innovation opportunity: Offering lighting solutions that provide a surreal and ghostly ambiance in homes. - **Sustainable Technology:** Disruptive innovation opportunity: developing eco-friendly lighting options that are both aesthetically pleasing and environmentally responsible. ## Related on Trend Hunter - [Silkworm-Inspired Lamps](https://www.trendhunter.com/trends/phantom-lighting.md) - [Melt-Resembling Portable Lamps](https://www.trendhunter.com/trends/melt-light.md) - [Modular Wax Lighting](https://www.trendhunter.com/trends/the-soft-solids.md) - [Wall-Mounted Ambient Illuminators](https://www.trendhunter.com/trends/ikea-varmblixt-collection.md) - [Soft Comfort Lamps](https://www.trendhunter.com/trends/soft-lamp.md) - [Physics-Based Artful Light Capsules](https://www.trendhunter.com/trends/aura-collection-1.md) - [Stealthy Pendant Lamp Designs](https://www.trendhunter.com/trends/warp-lamp.md) - [Balloon-Like Lighting Series](https://www.trendhunter.com/trends/soft-blown.md) - [Dynamic Lighting Collections](https://www.trendhunter.com/trends/meld-collection.md)