# Fingerprint-Activated Contactless Cards Societe Generale Implements Idemia's Platform for Security By Amy Duong | Published 2018-11-08 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/societe-generale References: [entreprises.societegenerale.fr](https://entreprises.societegenerale.fr/index.html) & [finextra](https://www.finextra.com/newsarticle/32805/sogen-tests-biometric-cards-for-limitless-contactless-payments) France's Societe Generale bank conducts new cards that center around contactless payment methods, specifically focused on secure and limitless transactions. The trial tests the payment cards using a biometric technology created by Idemia, where the system reads specific fingerprints to enable the payment process. This technology lifts the limit cap to any purchase amount through a contactless tap. When users receive the card, they must create a record of their own fingerprint to connect to the card. The information is then verified on the card and nowhere else -- ensuring that cardholder's own fingerprint data is not shared with the bank system or retailers. Additionally, the new card can be used in-person, online, and at ATMs. ## Trend Insights (Trend Hunter) - Score: 2.4/10 - Popularity: 15% | Activity: 50% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail) ## Key Themes ### What's Driving This Trend - **Contactless Payment Methods:** The implementation of fingerprint-activated contactless cards presents an opportunity for businesses to explore and enhance secure and convenient payment options. - **Biometric Technology:** The use of biometric technology in payment cards opens up possibilities for businesses to develop innovative and personalized customer experiences. - **Enhanced Security Measures:** The integration of fingerprint verification in contactless payment cards offers a disruptive innovation opportunity for industries to strengthen the security of financial transactions. ### Who This Affects Most - **Banking:** The banking industry can harness the potential of fingerprint-activated contactless cards to improve payment security and provide seamless transactions for their customers. - **Retail:** The retail industry can leverage fingerprint-activated contactless cards to streamline the checkout process, enhance customer experience, and mitigate fraud risks. - **Technology:** The technology industry can explore the potential of biometric technology in developing advanced payment solutions that prioritize security and convenience. ## Related on Trend Hunter - [Fingerprint-Scanning Payment Cards](https://www.trendhunter.com/trends/biometric-payment-cards.md) - [Seamless Biometric Payment Tools](https://www.trendhunter.com/trends/mastercard-1.md) - [Biometric Banking Technology](https://www.trendhunter.com/trends/biometric-system.md) - [Bank-Enabled Payment Rings](https://www.trendhunter.com/trends/intesa-sanpaolo-1.md) - [Tactile Payment Cards](https://www.trendhunter.com/trends/mastercards-touch-card.md) - [Biometric Bank-Grade Door Locks](https://www.trendhunter.com/trends/securam-touch.md) - [Palm-Enabled Contactless Payments](https://www.trendhunter.com/trends/amazon-6.md) - [Gen Z-Specific Numberless Cards](https://www.trendhunter.com/trends/axis-bank.md) - [In-Car Fuel Payments](https://www.trendhunter.com/trends/mercedes-pay.md)