# Emotion-Based Social Platforms 'React2' Lets Users Share How They Feel and Compare with Others By Michael Hemsworth | Published 2016-10-25 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/social-platform References: [betalist](https://betalist.com/startups/react2) & [react2.co](http://react2.co) Social networks enable users to share pictures and text, but the 'React2' social platform is aimed at allowing them to share how they're feeling in a more direct way. Many events like award shows and other content is now being consumed more by individuals rather than groups, which has created something of a disconnect for viewers. 'React2' enables users to search for events and rate how they're feeling in a real-time manner and see what others are feeling. This can be on a global scale or just between friends, depending on how users want to interact. The 'React2' social platform helps to connect users in a direct way that helps to bridge the disconnect that can sometimes be evident when watching a live event. ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 41% | Activity: 47% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) ## Key Themes ### What's Driving This Trend - **Real-time Emotion Sharing:** The trend of real-time emotion sharing allows users to express their feelings instantaneously and connect with others who are experiencing similar emotions. - **Individualized Content Consumption:** The trend of individualized content consumption creates a demand for platforms that cater to personalized experiences and allow users to express their emotions while consuming content. - **Social Comparisons of Emotions:** The trend of social comparisons of emotions provides users with the opportunity to see how their feelings align with others and adds a social element to the expression of emotions. ### Who This Affects Most - **Social Networking:** The social networking industry can leverage the trend of real-time emotion sharing to enhance user engagement and create new features that facilitate emotional connections between users. - **Event Streaming:** The event streaming industry can embrace the trend of individualized content consumption by integrating emotion-sharing features into their platforms, offering viewers a more immersive and interactive experience. - **Market Research:** The market research industry can utilize the trend of social comparisons of emotions to gather real-time insights on consumer sentiment and preferences, enabling businesses to make data-driven decisions. ## Related on Trend Hunter - [Social Video Reaction Apps](https://www.trendhunter.com/trends/seen-app.md) - [Emotion-Driven Messaging Platforms](https://www.trendhunter.com/trends/emochat.md) - [Algorithm-Free Social Media Apps](https://www.trendhunter.com/trends/rtro.md) - [Focused Social Platforms](https://www.trendhunter.com/trends/lastweekend.md) - [Customizable Profile Social Platforms](https://www.trendhunter.com/trends/noplace-app.md) - [Social Rating Platforms](https://www.trendhunter.com/trends/social-rating-platforms.md) - [Gen Z-Targeted Social Apps](https://www.trendhunter.com/trends/social-branding-app.md) - [Emotive Cinematic Experiences](https://www.trendhunter.com/trends/movies-of-mood.md) - [Introvert-Friendly Social Platforms](https://www.trendhunter.com/trends/introvrs-social-app.md)