# Media Monitoring Infographics The 'Social Numbers 2012' Infographic Examines the Year in Review By Jennifer Gosnell | Published 2012-12-26 | Social Media Source: Trend Hunter, https://www.trendhunter.com/trends/social-numbers-2012 References: [pinfographics.org](http://www.pinfographics.org/ig/socialnumbers-2012/) The 'Social Numbers 2012' infographic takes a look at the year in terms of social media growth and major events and movements that shook the world. Notable examples include the growth of [Pinterest](https://www.trendhunter.com/trends/mind-your-wellness), the Kony 2012 campaign, the acquisition of [Instagram](https://www.trendhunter.com/trends/social-media-backup-platform) by [Facebook](https://www.trendhunter.com/trends/tumblr-campaign), McKayla Maroney's #notimpressed hashtag on Twitter, Obama's reelection and finally the almost-apocalypse. 2012 was a big year around the world. It was a year of hope, tragedy, natural disaster and major development. For social media it was a big leap. Facebook hit well over a billion users and LinkedIn joined the big social media guns. The 'Social Numbers 2012' infographic is an interesting look back over a year that provided many ups and downs across the globe. ## Trend Insights (Trend Hunter) - Score: 1.4/10 - Popularity: 27% | Activity: 6% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Media](https://www.trendhunter.com/socialmedia) ## Key Themes ### Key Themes Behind This Trend - **Social Media Growth:** Social media continues to expand rapidly, heralding new opportunities for businesses to leverage for marketing and outreach. - **Infographic Utilization:** Infographics provide valuable, easily digestible data that can be used to analyze trends and develop strategies. - **Real-time Events Monitoring:** As real-time news of global events rise, businesses can utilize this information to stay current and adapt quickly to changing economic and social conditions. ### Where This Applies - **Marketing and Advertising:** The exponential growth of social media provides enormous potential for new, more effective marketing and advertising strategies. - **Data Analytics:** The increasing use of infographics offers an expanding demand for data analytics and interpretation services. - **News and Media:** Opportunities exist for news and media organizations to leverage real-time monitoring of social and global events to provide more in-depth coverage and analysis. ## Related on Trend Hunter - [Streaming Moments Surge](https://www.trendhunter.com/trends/spotifys-wrapped-2025.md) - [Social Media Wellness Campaigns](https://www.trendhunter.com/trends/mind-your-wellness.md) - [Conversation Insight Analytics](https://www.trendhunter.com/trends/messages-wrapped.md) - [Creative Text-to-Infographic Tools](https://www.trendhunter.com/trends/infographic-tools.md) - [Uplifting Social Media Campaigns](https://www.trendhunter.com/trends/optimism-your-feed.md) - [Digital Wellness Inniaitives](https://www.trendhunter.com/trends/digital-wellbeing-of-gen-z.md) - [Positive Social Media Campaigns](https://www.trendhunter.com/trends/tumblr-campaign.md) - [Social Media Backup Platforms](https://www.trendhunter.com/trends/social-media-backup-platform.md) - [Cross-Industry Insight Networks](https://www.trendhunter.com/trends/the-think-party.md)