# Outrageous Cat Calendars The Official Social Justice Kittens Calendar Contains Cat Commentary By Alyson Wyers | Published 2014-10-29 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/social-justice-kittens References: [fastcocreate](http://www.fastcocreate.com/3037655/this-social-justice-kittens-calendar-celebrates-your-oversensitivity-to-everything) & [squareup](https://squareup.com/market/liartownusa) As Fast Company's CoCreate so aptly puts it, the Social Justice Kittens calendar brings together "the Internet's two favorites -- unearned outrage and cats." Created by designer and writer Sean Tejaratchi, the [12 month 2015 calendar](https://www.trendhunter.com/trends/purrfect-advent-calendar) finally brings to life what was originally a fake posted on his blog. The concept is to combine pictures of [adorable kittens](https://www.trendhunter.com/trends/mofusand) with "a monthly dosage of questionable outrage." Social Justice Kittens contains oversensitive commentary like "Every day I face micro-aggressions and micro-invalidations from so-called allies." The calendar provides a tongue in cheek response to a group of articulate people active online who seem to relish being offended. Tejaratchi is also known for his series of social media self-help books, [Twitter](https://www.trendhunter.com/trends/https-twitterviewer.net) presence and The Big Book of Online Unsolicited Bullshit. ## Trend Insights (Trend Hunter) - Score: 4.7/10 - Popularity: 69% | Activity: 63% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet) ## Key Themes ### Key Themes Behind This Trend - **Social Justice Kittens:** Using viral trends like cat videos and social justice activism are a unique way to bring attention to causes. - **Humorous Monthly Calendars:** Mixing humor and current events in a monthly calendar can create a niche market for a specific type of product. - **Satirical Commentary:** Using satire to draw attention to serious topics can be an effective way to start a conversation. ### Where This Applies - **Calendar Industry:** There is an opportunity to create niche calendars for specific groups of people with a humorous or social justice themed product. - **Social Media Industry:** Social media can be utilized as a platform to raise awareness for social issues in a humorous and shareable way. - **Publishing Industry:** Satirical commentary and humor in books can appeal to a specific audience as a form of entertainment and a way to start conversations about current events and social issues. ## Related on Trend Hunter - [Charity Firefighter Calendars](https://www.trendhunter.com/trends/2026-australian-firefighters.md) - [Humorous Cat Collectables](https://www.trendhunter.com/trends/tired-cats-gachapon.md) - [Cat-Friendly Book Sets](https://www.trendhunter.com/trends/tails-of-irresistibility.md) - [Cat-Centric Culinary Collections](https://www.trendhunter.com/trends/feastivities-collection-by-fancy-feast.md) - [Feline Meme Makers](https://www.trendhunter.com/trends/cat-meme-material-download.md) - [Anniversary-Celebrating Calendars](https://www.trendhunter.com/trends/calendar-downloads.md) - [Unfair Advent Calendars](https://www.trendhunter.com/trends/tonys-chocolonely-countdown-calendar.md) - [Playful Cat Illustrations](https://www.trendhunter.com/trends/open-meow.md) - [Big-Screen Cat Ads](https://www.trendhunter.com/trends/inaba.md)