# Social Distancing Headwear Burger King's Crown-Shaped Social Distance Hats Keep People Apart By Laura McQuarrie | Published 2020-05-25 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/social-distancing-hat References: [designtaxi](https://designtaxi.com/news/410031/Burger-King-Debuts-Giant-Social-Distance-Crowns-To-Regally-Keep-Patrons-Apart/) & [instagram](https://www.instagram.com/p/CAfPIG-Cj7e/?utm_source=ig_embed) Restaurants are just beginning to reopen their physical locations and in Germany, [Burger King](https://www.trendhunter.com/trends/burger-king-brazil) is on a mission to remind guests of the importance of keeping a few feet apart from others with social distancing hats. Burger King released a modified version of its classic paper crowns that help with "social distancing like a King." Thanks to the extra-wide diameter of the crown, the design creates a bubble of personal space that makes it hard for others to breech. To remind people that social distancing measures are still in place, and are expected to be for a while, fast food brands are altering their logos or creating menu items and marketing material that encourages people to keep space between one another in playful ways. Image Credit: Burger King Germany ## Trend Insights (Trend Hunter) - Score: 6.6/10 - Popularity: 93% | Activity: 97% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life) ## Key Themes ### Why This Trend Is Growing - **Modified Paper Crowns:** Create innovative adaptations of traditional products to promote social distancing measures. - **Playful Marketing Material:** Use creative logos, menu items, and marketing campaigns to encourage social distancing in a lighthearted manner. - **Bubble of Personal Space:** Develop products that create a physical barrier or personal space to enforce social distancing protocols. ### Industries Being Reshaped - **Fast Food:** Fast food chains can promote social distancing by incorporating creative designs and messaging into their products and marketing strategies. - **Restaurant:** Restaurants can implement innovative solutions, such as modified paper crowns, to remind customers to maintain social distancing while dining. - **Promotional Merchandise:** Promotional merchandise companies can explore opportunities to create unique products that enhance social distancing efforts, like the modified crowns. ## Related on Trend Hunter - [Social Distancing Measurement Tools](https://www.trendhunter.com/trends/the-social-stick.md) - [Halloween-Themed QSR Burgers](https://www.trendhunter.com/trends/franken-whopper.md) - [Hungover Diner Discounts](https://www.trendhunter.com/trends/burger-king-brazil.md) - [Grayscale Burger Restaurants](https://www.trendhunter.com/trends/burger-king-france-anti-bullying.md) - [Celebratory Pride Month Burgers](https://www.trendhunter.com/trends/pride-whopper.md) - [Distorted Burger Campaigns](https://www.trendhunter.com/trends/ailloween.md) - [Bread-Themed Fascinators](https://www.trendhunter.com/trends/bread-hat.md) - [Data-Driven QSR Campaigns](https://www.trendhunter.com/trends/bk-unwrapped.md) - [Upsized Fast-Food Burgers](https://www.trendhunter.com/trends/big-king-burger.md)