# Soccer Fan Photography Jane Stockdale Photographed the Crowds at the World Cup By Vasiliki Marapas | Published 2014-07-22 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/soccer-fans References: [itsnicethat](http://www.itsnicethat.com/articles/jane-stockdale) & [watchingtheworldcup](http://www.watchingtheworldcup.com/) Jane Stockdale traveled to Brazil to photograph [passionate soccer fans](https://www.trendhunter.com/trends/fans-have-more-friends) as they watched the World Cup. The decision came about after her application to [photograph the audience](https://www.trendhunter.com/trends/official-imaging-partner) at the Commonwealth Games in Glasgow was repeatedly declined. Stockdale watched the games in many different settings, from the Copacabana beach to a retirement home. No matter the site, it's clear to see people's love of the game shine through in every photo -- even the ones documenting heartbreak over the now-infamous game against Germany. More than anything, Stockdale wanted to avoid stereotypical shots. Of the project, she explains that it was, "Amazing. I loved it. We met so many incredible people. We really wanted to avoid shooting typical clichéd shots of photogenic, face-painted fans, and document other sides and realities of the World Cup." ## Trend Insights (Trend Hunter) - Score: 2.0/10 - Popularity: 37% | Activity: 16% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### What's Driving This Trend - **Passionate Soccer Fan Photography:** Opportunity for photographers to capture unique and authentic moments of soccer fans beyond typical cliches - **Sports Photography in Non-traditional Settings:** Chance to capture sports fans in unexpected locations and showcase their love for the game - **Documentary-style Sports Photography:** Demand for photographers to tell compelling stories and capture the essence of major sporting events ### Who This Affects Most - **Photography:** Photographers can explore new approaches to sports photography and cater to a niche market of passionate fans - **Sports Events and Entertainment:** Organizers can collaborate with photographers to capture memorable moments and create engaging content for sports fans - **Media and Publishing:** Media outlets can feature unique sports photography to attract a wider audience and differentiate their content ## Related on Trend Hunter - [In-Store Senior Fan Zones](https://www.trendhunter.com/trends/nanzones.md) - [Soccer Match Women's Aid Ads](https://www.trendhunter.com/trends/womens-aid-campaign.md) - [Superstitious Fan-Inspired Campaigns](https://www.trendhunter.com/trends/the-twelve-pins.md) - [Interactive Soccer-Themed Brand Activations](https://www.trendhunter.com/trends/henkel-house.md) - [Bespoke Jersey Designs](https://www.trendhunter.com/trends/home-kit-collection.md) - [Football History Artful Exhibtions](https://www.trendhunter.com/trends/designing-the-beautiful.md) - [Women's Football Pubs](https://www.trendhunter.com/trends/the-queens-header.md) - [Soccer Athlete-Starring Beauty Campaigns](https://www.trendhunter.com/trends/jess-carter.md) - [Collaboration Soccer-Celebrating Tumblers](https://www.trendhunter.com/trends/stanley-1913-cups.md)