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# Clock Donates Your Money To Charity When You Hit Snooze
SnÅ«zNLÅ«z Alarm Clock

By Ben Preiss | Published 2008-01-09 | Unique
Source: Trend Hunter, https://www.trendhunter.com/trends/snuuznluuz-alarm-clock
References: [thinkgeek](http://www.thinkgeek.com/stuff/41/snuznluz.shtml) & [neatorama](http://www.neatorama.com/2008/01/09/snuznluz-alarm-clock-robs-you-blind-everytime-you-snooze/)

If you snooze, you lose. That's right, you program this [WiFi enabled clock](https://www.trendhunter.com/trends/tilt-smart-clock) to [donate your money](https://www.trendhunter.com/trends/goal-accountability) from your online bank account to your most despised charity (everybody's got one) when you hit the [snooze button](https://www.trendhunter.com/trends/wonderwake). Not chasing stuff around with this alarm clock, just financial loss and humiliation. The clock taunts you with the details of the donation that you are making and the charity that it is going to as well as the total of your past donations. This clock is like an abusive relationship.

## Trend Insights (Trend Hunter)

- Score: 5.3/10
- Popularity: 67% | Activity: 83% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Inventions](https://www.trendhunter.com/inventions)

## Key Themes

### What Makes This Trend Stand Out

- **Charity Alarm Clocks:** Opportunity for companies to develop socially conscious alarm clocks that donate to charity every time the snooze button is hit.
- **Shaming Devices:** Opportunity for companies to create devices that shame users into more productive behavior, through tactics such as charity donations.
- **Wifi-enabled Philanthropy:** Opportunity for companies to leverage digital technology to make charitable donations more accessible and seamless.

### Sectors Adopting This

- **Consumer Electronics:** Opportunity for consumer electronics companies to integrate philanthropic and socially conscious components into everyday devices.
- **Non-profit:** Opportunity for non-profit organizations to create partnerships with product manufacturers to increase charitable giving.
- **Fintech:** Opportunity for financial technology companies to empower users to give to charity more easily through new platforms and interfaces.

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