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# Pet Recession Blankets
Snuggie Dog Matches Owners' Snuggies, Keeps Pooches Warm

By Susan Read | Published 2009-08-08 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/snuggie-dog
References: [geekologie](http://www.geekologie.com/2009/08/goodbye_cruel_world_snuggies_f.php) & [snuggiefordogs](https://www.snuggiefordogs.com/flare/next)

Snuggie Dog is a blanket with sleeves meant to keep your puppy warm.

Snuggie Dog blankets are made from [warm, ultra soft fleece](https://www.trendhunter.com/trends/snuggle-sense) to keep your pooch comfortable in your home and outdoors.

The Snuggie phenomenon overwhelmed pop culture a short time ago, and it looks like clever marketers are capitalizing on the Snuggie's viral fame by producing a [pet version](https://www.trendhunter.com/trends/the-dog-face). With each order, you get two Snuggies and two [recordable dog tags](https://www.trendhunter.com/trends/pet-accessories-collection), which you can program to say “Hi, I’m (dog’s name here). Please call my owner at (your number).”

## Trend Insights (Trend Hunter)

- Score: 4.2/10
- Popularity: 33% | Activity: 84% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Pets](https://www.trendhunter.com/pets)

## Key Themes

### What's Driving This Trend

- **Pet Snuggies:** Opportunity for creating customized blankets with sleeves for pets to keep them warm and cozy like their owners.
- **Viral Marketing Products:** Opportunity to capitalize on viral fame by producing pet versions of popular products.
- **Personalized Pet Accessories:** Opportunity for offering personalized pet accessories like recordable dog tags for identification and communication purposes.

### Who This Affects Most

- **Pet Supplies:** Pet stores and online retailers can tap into the growing demand for pet snuggies and personalized pet accessories.
- **Marketing and Advertising:** Marketing firms can help businesses capitalize on the viral marketing trend by creating pet versions of popular products.
- **Customized Products:** Brands specializing in customized products can expand their offerings to include personalized pet accessories and snuggies.

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