# Snowflake Macarons These Wintry Treats are a Nice Accompaniment with Hot Chocolate By Nikki Taylor | Published 2012-12-30 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/snowflake-macarons References: [duhlicious](http://duhlicious.com/2012/12/snowflake-macarons/) Snowflake macarons are a good way to get your mind off of the winter chill and stuff your face with an arrangement of tasty treats. Who knew snowflakes could be so delicious? The glistening [miniature blue cookies](https://www.trendhunter.com/trends/sugar-cookie-mac-pops) are filled with a mixture of [white chocolate and cream](https://www.trendhunter.com/trends/pepperidge-farm-milano-white-chocolate) to create a smooth ganauche. the thick mixture is piped into the center of the cookies to create a sandwich. Vanilla royal icing is carefully pipped onto the top of the sandwiches to map out the outline of a snowflake. The result is a beautiful [snowflake macaron](https://www.trendhunter.com/trends/october-seasonal-macaron-box) that will have you wishing it could winter all year long -- or at least make you a lot more fond of snow. ## Trend Insights (Trend Hunter) - Score: 0.9/10 - Popularity: 5% | Activity: 14% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Snowflake Macarons:** Opportunity for disrupting traditional macaron flavors with creative snowflake designs. - **Wintry Treats:** Opportunity for creating seasonal desserts that evoke the feeling of winter. - **Vanilla Royal Icing:** Opportunity for innovating with different types of decorative icing to enhance dessert presentation. ### Industries Being Reshaped - **Bakery Industry:** Opportunity for bakeries to offer unique snowflake macarons to attract customers. - **Hot Chocolate Industry:** Opportunity for hot chocolate brands to partner with snowflake macaron producers to offer festive pairings. - **Dessert Decoration Industry:** Opportunity for companies specializing in decorative icing products to target the dessert industry with their vanilla royal icing. ## Related on Trend Hunter - [Macaron Ice Cream Sandwiches](https://www.trendhunter.com/trends/loriginal-macaron-ice-cream.md) - [Macaron-Studded Ice Cream Bars](https://www.trendhunter.com/trends/macaron-strawberry-raspberry-ice-cream-bars.md) - [Rich Chocolate-Enrobed Macarons](https://www.trendhunter.com/trends/chocolate-dipped-macarons.md) - [Frozen Macaron Desserts](https://www.trendhunter.com/trends/raspberry-vanilla-blueberry-macarons.md) - [Cookie-Inspired Holiday Chocolates](https://www.trendhunter.com/trends/oreo-snowballs.md) - [Collaborative Spirit-Infused Macarons](https://www.trendhunter.com/trends/macarons-cocktail.md) - [Seasonal Pumpkin-Flavored Macarons](https://www.trendhunter.com/trends/pumpkin-macaron.md) - [Festive Frozen Desserts](https://www.trendhunter.com/trends/festive-frozen-desserts.md) - [Wintery Restaurant-Inspired Cookies](https://www.trendhunter.com/trends/frrrozen-hot-chocolate-cookie.md)