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# Gamified Shoveling Apps
Dig-Log Turns Snow Shoveling from Labor to a Fun Activity

By Laura McQuarrie | Published 2016-03-07 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/snow-shoveling
References: [blog.btrax](http://blog.btrax.com/en/2016/02/29/6-innovative-japanese-iot-products-at-sxsw-2016/) & [i-studio.co.jp](http://www.i-studio.co.jp/)

After a heavy snowfall, snow shoveling is an activity that must be done out of necessity. But HAKUHODO i-studio wants to transform this activity from hard work to something that people can play hard at.

Seeing as Japan experiences extremely heavy snowfall in the winter, Dig-Log was developed so that residents can turn the laborious task into a sport. The Dig-Log app works alongside a companion device that attaches to a shovel, in order to calculate the weight of the snow removed and the [calories burned](https://www.trendhunter.com/trends/cangogo) while snow shoveling. To make the experience even more entertaining, groups of people can use the system to spur on [competition](https://www.trendhunter.com/trends/urace).

Under its creative lab HACKist, HAKUHODO i-studio will be showcasing Dig-Log and five other IoT prototypes at SXSW 2016.

## Trend Insights (Trend Hunter)

- Score: 0.8/10
- Popularity: 2% | Activity: 14% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### What Makes This Trend Stand Out

- **Gamification of Activities:** Opportunity to develop other gamified apps that transform laborious tasks into fun activities.
- **Fitness Tracking Apps:** Opportunity to create apps that track calories burned during different activities.
- **Iot Prototypes:** Opportunity to showcase innovative IoT prototypes and explore their potential.

### Sectors Adopting This

- **Gaming:** Opportunity for gaming companies to create more gamified apps for different activities.
- **Fitness and Health:** Opportunity for fitness and health industries to develop apps that track calories burned during various physical activities.
- **Technology and Innovation:** Opportunity for technology companies to showcase and explore the potential of IoT prototypes.

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