# 80s-Inspired Winter Wear The North Face's 'Snow Rouge' Collection Was Inspired by 80s Ski Culture By Ell Smith | Published 2020-11-04 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/snow-rouge References: [hypebae](https://hypebae.com/2020/11/the-north-face-snow-rogue-fall-winter-collection-outerwear-jackets-puffer-fleece-tees-ski-where-to-buy-release) & [thenorthface](https://www.thenorthface.co.uk/) 80s ski culture was the source of inspiration for [The North Face's](https://www.trendhunter.com/trends/the-north-face-x-skims) '[Snow](https://www.trendhunter.com/trends/ski-collection) Rouge' collection. The 80s were a time that designers frequently look to when trying to elicit a nostalgic aesthetic. From the silhouettes to the tonal colorways, the influence of the 80s is still highly relevant to this day. This becomes even more apparent when considering the fashion of ski culture, which greatly influenced the mainstream. The North Face's collection was inspired by this, and released a line of winter wear that's both functional and aesthetically pleasing. Standouts include the puffer jackets, which arrive in a yellow or 'plum' colorway. To match, the brand released fleece pants, offering a tonal look to be worn throughout the cooler months. Image Credit: The North Face ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 75% | Activity: 51% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### Why This Trend Is Growing - **Nostalgic Winter Wear:** Opportunity to create winter wear that elicits nostalgia from past decades, such as the 80s, while still being functional and aesthetically pleasing. - **Tonal Colorways:** Opportunity to release winter wear collections with tonal colorways that allow for a cohesive look from head to toe. - **Functional Fashion:** Opportunity to create winter wear that is both functional and stylish for outdoor activities such as skiing or snowboarding. ### Industries Being Reshaped - **Winter Wear Industry:** Opportunity for companies in the winter wear industry to release nostalgic collections that appeal to consumers who are looking to relive iconic decades like the 80s. - **Outdoor Recreation Industry:** Opportunity for companies in the outdoor recreation industry to release products that are both functional and fashion-forward, especially targeted towards winter sports enthusiasts. - **Fashion Industry:** Opportunity for companies in the fashion industry to create collections that incorporate nostalgic design elements while still creating functional and comfortable clothing for colder months. ## Related on Trend Hunter - [Elevated Winter Fashion](https://www.trendhunter.com/trends/the-north-face-x-skims.md) - [90s-Style Winter Parkas](https://www.trendhunter.com/trends/hmlyn-baltoro-jacket.md) - [Alpine Couture Capsules](https://www.trendhunter.com/trends/the-north-face-and-cecilie-bahnsen.md) - [Durable Outdoor-Centric Lifestyle Apparel](https://www.trendhunter.com/trends/ripstop-collection.md) - [Technical Skin-Tight Mountaineer Garments](https://www.trendhunter.com/trends/the-north-face-and-skims.md) - [Seasonal Utility Staples](https://www.trendhunter.com/trends/the-north-face-red-box.md) - [Revived Nostalgic Collaborative Fashion](https://www.trendhunter.com/trends/beams-and-the-north-face.md) - [Contemporary Skiwear Capsules](https://www.trendhunter.com/trends/dkny-tech.md) - [Timeless Winter Outwear](https://www.trendhunter.com/trends/fall-and-winter-line.md)