# Fire-Resistant Outdoor Apparel Snow Peak Prepares for Winter with Some Technical Fabric Materials By Amy Duong | Published 2018-11-13 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/snow-peak References: [highsnobiety](https://www.highsnobiety.com/p/snow-peak-fire-resistant-jacket-buy-online/) & [embed.whatdropsnow](https://embed.whatdropsnow.com/products/snow-peak-fire-resistant-down-pullover-beige-beige-black/go/snow-peak) Outdoor lifestyle label Snow Peak introduces an outerwear item that has functional elements ready to combat the cold season. The new jacket is [down-filled](https://www.trendhunter.com/trends/shackleton-fuchs-down-jacket) and is made with Kevlar fibers, which is a durable lightweight material that is resistant to flames. Kevlar is from Japan and it receives its name from the famous Tanigawa mountain. The label uses the material to construct progressive equipment and apparel that are ready for any weather terrain. Notably, the jacket also has waterproof sensibilities. Kevlar is originally used as a [steel replacement in racing tires](https://www.trendhunter.com/trends/kathmandu-epiq-se) decades ago and it was later found that it is actually [five times stronger than steel](https://www.trendhunter.com/trends/summit-series-advanced-mountain-kit) itself. The jacket features a frontal pocket, a beige finish, black lining, and frontal half-zip enclosure. ## Trend Insights (Trend Hunter) - Score: 1.4/10 - Popularity: 15% | Activity: 18% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### Key Themes Behind This Trend - **Fire-resistant Outdoor Apparel:** Opportunity to explore and expand the market for outdoor apparel designed specifically to withstand fires. - **Kevlar as an Innovative Material:** Opportunity to explore and develop new applications for the durable and lightweight material Kevlar. - **Functional Outdoor Apparel:** Opportunity to expand the market for progressive, functional outdoor apparel ready for any weather terrain. ### Where This Applies - **Outdoor Apparel:** The outdoor apparel industry has the opportunity to innovate and integrate fire-resistant materials, like Kevlar, to cater to more extreme weather environments. - **Material Science:** There is a growing need and opportunity to develop new and innovative materials, like Kevlar, that provide durability and functionality in multiple industries. - **Wildfire Prevention and Safety:** There is an opportunity to integrate fire-resistant materials in other industries, like construction and transportation, to increase safety and prevent wildfires. ## Related on Trend Hunter - [Reinforced Japanese-Inspired Jackets](https://www.trendhunter.com/trends/vollebak-sashiko-chore-jacket.md) - [Aerogel-Insulated Jacket Designs](https://www.trendhunter.com/trends/spacepeak-jacket.md) - [Space-Tech Insulated Jackets](https://www.trendhunter.com/trends/elysium-blue-jacket.md) - [Protective Cut-Proof Jackets](https://www.trendhunter.com/trends/armortex-jacket.md) - [Ultra-Warm 3D Baffling Jackets](https://www.trendhunter.com/trends/helium-diamond-fuse-jacket.md) - [High-Performance Mountain Parkas](https://www.trendhunter.com/trends/aether-brighton-insulated-snow-jacket.md) - [Winter Performance Jackets](https://www.trendhunter.com/trends/winter-performance-jacket.md) - [Surplus Fabric Jackets](https://www.trendhunter.com/trends/helium-utility-flo.md) - [Salvaged Spacecraft Material Jackets](https://www.trendhunter.com/trends/martian-aerogel-jacket.md)