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# Celebrity-Backed Teeth Whitening Kits
SNOW & Amanda Cerny Launched a Colorful Teeth Whitening Kit

By Elena Rahman | Published 2022-01-20 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/snow-amanda-cerny
References: [trysnow](https://www.trysnow.com/products/the-amanda-cerny-collection)

SNOW & Amanda Cerny collaborated to launch a new colorfully teeth whitening collection, which includes the Limited Edition Rainbow Wireless Kit. The new collection also includes the Limited Edition Rainbow Magic Powder that provides maximum teeth whitening capabilities.

Amanda Cerny and SNOW want consumers to feel their best by offering a simple teeth whitening process to ensure radiant smiles. The SNOW Teeth Whitening Kit has undergone a complete makeup under Amanda Cerny's influence. It is now packed with a festive rainbow look. SNOW, a leader in the teeth whitening industry, is excited to offer consumers an exciting new packaging to encourage folks to take steps towards oral hygiene. With the SNOW kit, users are guaranteed bright results.

Image Credit: SNOW

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 37% | Activity: 36% | Freshness: 11%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What Makes This Trend Stand Out

- **Colorful Teeth Whitening Kits:** Companies can innovate by creating teeth whitening kits with colorful designs to attract a younger audience.
- **Celebrity Endorsements for Teeth Whitening:** Companies can collaborate with celebrities to endorse their teeth whitening products, as it can increase credibility and attract new customers.
- **Powder Teeth Whitening Products:** Companies can develop teeth whitening products in powder form as a convenient and portable alternative to traditional teeth whitening kits.

### Sectors Adopting This

- **Oral Care:** Companies in the oral care industry can leverage disruptive innovation opportunities such as colorful designs and powder products to stay competitive.
- **Cosmetics:** Cosmetic companies can expand their product offerings by creating teeth whitening products with appealing designs and collaborating with celebrities to increase brand recognition.
- **Marketing:** Marketing companies can work with dental and cosmetic companies to create branding and celebrity endorsement strategies for their teeth whitening products that resonate with younger generations.

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