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# Inside-Out Armor Jackets
A Bathing Ape & Snugpak Release Snorkel Jacket & Airpak Vest

By Jonathon Brown | Published 2013-02-01 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/snorkel-jacket
References: [highsnobiety](http://www.highsnobiety.com/2013/01/10/a-bathing-ape-x-snugpak-airpak-vest-snorkel-jacket/) & [bape](http://www.bape.com)

A Bathing Ape has teamed up with Snugpak on the Airpak Vest & Snorkel Jacket.

This marks the beginning of what looks to be a year of interesting [street wear collaborations](https://www.trendhunter.com/trends/cp-company-x-beams). BAPE is a well known brand that’s been around for years, while Snugpak is a UK brand known more for sleeping bags than fashion. It specializes in [high-end insulated goods](https://www.trendhunter.com/trends/beams-and-arcteryx), which makes this collaboration totally understandable. What better to collaborate with Snugpak on than a [pair of winter coats](https://www.trendhunter.com/trends/eye-junya-watanabe-man)?

The Snorkel Jacket and Airpak Vest are both produced in the same two (or three if you count the interior camouflage print) colorways. There is a vibrant blue as well as a pale tan available. The Snorkel Jacket features a hood while the Airpak Vest holds its own with a high neck collar. Both jackets are reversible.

## Trend Insights (Trend Hunter)

- Score: 2.2/10
- Popularity: 20% | Activity: 37% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Key Themes Behind This Trend

- **Street Wear Collaborations:** Opportunity for fashion brands to collaborate with unconventional partners to create unique and innovative streetwear products.
- **High-end Insulated Goods:** Potential for fashion brands to explore partnerships with companies specializing in insulated goods to create fashionable, yet functional winter apparel.
- **Reversible Jackets:** Examination of reversible jacket designs to offer consumers versatile and multi-functional outerwear options.

### Where This Applies

- **Fashion:** Fashion retailers can capitalize on streetwear collaborations to appeal to younger consumers and create buzz around their brand.
- **Outdoor Gear:** Companies in the outdoor gear industry can explore collaborations with fashion brands to introduce fashionable and stylish insulated products to their customers.
- **Textile Manufacturing:** Opportunity for textile manufacturers to develop innovative reversible fabric technology for use in the fashion and outdoor apparel industries.

## Related on Trend Hunter

- [Urban Alpine Apparel](https://www.trendhunter.com/trends/bape-by-kazuki-kuraishi.md)
- [Blue Camo Streetwear](https://www.trendhunter.com/trends/bape-x-ovo-1.md)
- [Collaboration Packable Puffer Parkas](https://www.trendhunter.com/trends/nanga-x-pilgrim-surf-supply-parka.md)
- [Collaboration Fashion Puffer Coats](https://www.trendhunter.com/trends/eye-junya-watanabe-man.md)
- [Technical Winter Outerwear](https://www.trendhunter.com/trends/trooper-puff-blouson.md)
- [Elevated Collaborative Fashion Capsules](https://www.trendhunter.com/trends/apc-and-barbour.md)
- [Technical Street Puffers](https://www.trendhunter.com/trends/nanga-and-saturdays-nyc.md)
- [Hybrid Vest Jacket Designs](https://www.trendhunter.com/trends/columbia-csc1938-dually-mountain-outerchange.md)
- [Urban Utility Capsules](https://www.trendhunter.com/trends/cp-company-x-beams.md)
