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# Exaggerated Sneaker Mashups
These Sneaker Illustrations are Retro Recreations of Past Releases

By Malika Renee Butss | Published 2016-03-10 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/sneaker-illustrations
References: [hypebeast](http://hypebeast.com/2016/3/what-if-what-the-sneakers) & [instagram](https://www.instagram.com/cloakwork/)

Artist Cloakwork has created a line of sneaker illustrations that are sure to raise a few eyebrows within the sneaker community. These vibrantly designed images feature popular sneaker silhouettes sporting a variety of their previous designs and colorways.

Inspired by Nike's 'What The...' series, Cloakwork illustrated five sneaker silhouettes with over-the-top details, paying homage to its past releases. While Nike is no stranger to a mashup sneaker, other brands have never rendered any of their sneakers with a collage of previous detail. Utilizing brands such as Jeremy Scott x Adidas, Reebok, ASICS, Visvim and Vans, Cloakwork was able to recreate such iconic silhouettes as Vans' Sk8-Hi and Reebook's Instapump Fury with detail of their past releases.

While none of the aforementioned brands have ever produced a mashup shoe, sneaker enthusiasts now have a glimpse of what they might look like.

## Trend Insights (Trend Hunter)

- Score: 2.2/10
- Popularity: 38% | Activity: 19% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial
- Top markets: North America, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### What's Driving This Trend

- **Exaggerated Sneaker Mashups:** Opportunity for sneaker brands to explore exaggerated mashup designs that pay homage to their past releases.
- **Vibrant Sneaker Illustrations:** Demand for vibrant sneaker illustrations that showcase popular silhouettes with over-the-top details.
- **Explore Collage Design:** Emerging trend of utilizing collage design to recreate iconic sneaker silhouettes with details from previous releases.

### Who This Affects Most

- **Footwear:** Footwear industry can tap into the opportunity of creating exaggerated sneaker mashup designs that resonate with sneaker enthusiasts.
- **Art and Illustration:** Artists and illustrators have the potential to meet the demand for vibrant sneaker illustrations with unique and creative designs.
- **Fashion and Streetwear:** Fashion and streetwear brands can explore the use of collage design to create disruptive sneaker designs that stand out in the market.

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