# AI-Generated Image Backgrounds Snapchat Launches the AI-Powered 'Dreams' Feature By Kanesa D | Published 2023-08-28 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/snapchat-6 References: [medium](https://medium.com/@aiuniverse/dreams-feature-by-snapchat-will-allow-you-to-change-backgrounds-in-your-selfies-in-real-time-edfa76a4e123) & [snapchat](http://snapchat.com)  Popular social media platform [Snapchat](https://www.trendhunter.com/trends/imagine-lens) is continuing to enhance user experiences with its latest feature called 'Dreams.' This AI-powered feature transports users to unique places by generating AI-driven images, transforming the way they interact with their content. This new addition allows users to engage with [AI-generated visuals](https://www.trendhunter.com/trends/ai-designs) that showcase scenarios against imaginative backgrounds. Through 'Dreams,' Snapchat is reshaping how users engage with their platform, introducing a new dimension of creativity and interaction for its photo-focused app. Furthermore, Snapchat is introducing 'Dreams with Friends,' which is the collaborative version of the standalone 'Dreams' function. This innovative capability allows users to give their friends the ability to create [AI-generated "dream" images](https://www.trendhunter.com/trends/image-bear) that feature both the user and their friends. Image Credit: Snapchat ## Trend Insights (Trend Hunter) - Score: 2.0/10 - Popularity: 13% | Activity: 29% | Freshness: 17% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [AI](https://www.trendhunter.com/ai) ## Key Themes ### Why This Trend Is Growing - **AI-driven Visuals:** Snapchat's 'Dreams' feature introduces AI-generated images, revolutionizing user experiences. - **Imaginative Backgrounds:** Snapchat's 'Dreams' showcases AI-generated scenarios against unique backgrounds, elevating user engagement. - **Collaborative AI:** Snapchat's 'Dreams with Friends' enables users to create AI-generated images featuring both themselves and their friends. ### Industries Being Reshaped - **Social Media:** Snapchat's 'Dreams' feature enhances user experiences on the social media platform through AI-generated visuals. - **Digital Photography:** Snapchat's 'Dreams' feature transforms the way users interact with their photo-focused app by introducing AI-driven images. - **Creative Content:** Snapchat's 'Dreams' feature introduces a new dimension of creativity and interaction, revolutionizing the way users engage with their content. ## Related on Trend Hunter - [GenAI Social Media Lenses](https://www.trendhunter.com/trends/imagine-lens.md) - [AI Chat Companions](https://www.trendhunter.com/trends/snap-my-ai.md) - [AI-Powered Video Generators](https://www.trendhunter.com/trends/higgsfield.md) - [AI-Powered Imagery Tools](https://www.trendhunter.com/trends/snap-by-geniusai.md) - [Generative AI-Powered Hand-Held Cameras](https://www.trendhunter.com/trends/aipowered-handheld-camera.md) - [AI-Powered Social AR Apps](https://www.trendhunter.com/trends/snap-lens-studio.md) - [ChatGPT-Powered Social Services](https://www.trendhunter.com/trends/my-ai.md) - [AI-Powered Social Media Lenses](https://www.trendhunter.com/trends/ai-video-lenses.md) - [AI-Powered Creator Features](https://www.trendhunter.com/trends/canva-dream-lab.md)