# Maternal Cereal Bars Nutrimom's Snacks for Moms Supply Nutrients for Pregnancy and Nursing By Laura McQuarrie | Published 2015-11-13 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/snacks-for-moms References: [nutrimum](http://www.nutrimum.co.uk/products) Over the course of the nine long months of pregnancy, working, traveling and exercising doesn't stop for many expectant mothers—in order to cater to women on the go, Nutrimom developed a range of snacks for moms. These snack bars are designed to support a woman through pregnancy and breastfeeding by supplying her and her growing child with all of the nutrition needed. The Cereal Bars come in healthy flavors like Cranberry & Chocolate, Red Berries, Summer Fruits, as well as Raisin & Chocolate. In order to meet an expectant mother's pregnancy cravings with treats that are both flavorful and healthy, there are now a number of [smoothies, desserts, cereals](https://www.trendhunter.com/trends/pregnant-meal) and snack bars that do the same job as a dedicated [pregnancy or breastfeeding supplement formula](https://www.trendhunter.com/trends/centrum-conception). ## Trend Insights (Trend Hunter) - Score: 2.4/10 - Popularity: 31% | Activity: 33% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Nutrient-packed Snacks:** Opportunity to innovatively combine various nutritious ingredients to create snack bars targeting specific consumer needs. - **On-the-go Nutrition:** Opportunity to develop easy-to-carry snacks for busy, health-conscious mothers who require instant energy and wholesome nutrients. - **Pregnancy and Nursing Diet Foods:** Opportunity to create a range of healthy food products targeting mothers-to-be and new moms who require specific vitamins, minerals, nutrients, and other essential elements to support pregnancy and breastfeeding. ### Industries Being Reshaped - **Food and Beverage:** Opportunity to cater to the growing demand for healthy, nutritious snacks and foods for pregnant and nursing women. - **Health and Wellness:** Opportunity to innovate in the healthcare and wellness industry by developing healthy food products that provide essential nutrients and cater to specific needs of pregnant and nursing mothers. - **Consumer Goods:** Opportunity to create a diverse range of consumer goods including snacks, supplements, and other products that cater to the pregnancy and nursing dietary requirements of mothers-to-be and new moms. ## Related on Trend Hunter - [Convenient Postpartum Snacks](https://www.trendhunter.com/trends/support-snacks.md) - [Postpartum Snack Boxes](https://www.trendhunter.com/trends/postpartum-snack-box.md) - [Lactation-Supporting Granolas](https://www.trendhunter.com/trends/the-hampton-grocer-lacnola.md) - [Snackable Prenatal Supplements](https://www.trendhunter.com/trends/prenatal-supplement1.md) - [Fiber-Rich Cereal Snack Bars](https://www.trendhunter.com/trends/alpen-oat-blends.md) - [Prenatal Smoothie Mixes](https://www.trendhunter.com/trends/prenatal-smoothie-organic-valley.md) - [All-Day Snacking Bars](https://www.trendhunter.com/trends/good-source-foods.md) - [Kid-Friendly Nutritional Bars](https://www.trendhunter.com/trends/nutritional-bars-for-kids.md) - [Pregnancy Nutrition Services](https://www.trendhunter.com/trends/pregnant-meal.md)