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# Giftable Snack Pouches
Truly Good Foods' 'Snack Treasures' Were Developed as Snack Gifts

By Laura McQuarrie | Published 2017-05-09 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/snack-gifts
References: [trndmonitor](https://trndmonitor.com/industry-news-truly-good-foods-launches-retail-gift-line/) & [trulygoodfoods](https://www.trulygoodfoods.com/)

Truly Good Foods recently launched an all-new line of snack gifts called 'Snack Treasures' that make it easy to share selections of nuts, sweets and mixed snacks.

The premium ready-to-gift Snack Treasures line includes products like Southern-inspired Key Lime Cookies, [Deluxe Mixed Nuts](https://www.trendhunter.com/trends/pop-sol) and a sweet and savory blend of [caramel corn, nuts and chocolate](https://www.trendhunter.com/trends/Prospector-Popcorn) called Poppin' Nut Crunch. Truly Good Foods imagines that these flavorful snack gifts will be a perfect fit on store shelves as specialty and amenity gifts.

The snack gifts are packaged in boldly colored boxes that include large cut-outs that provide a generous preview of the food items inside. The highly giftable boxes need no wrapping to be presented to a friend, loved one or hostess, making them instantly ready to share.

## Trend Insights (Trend Hunter)

- Score: 2.2/10
- Popularity: 28% | Activity: 30% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Premium Snack Gifts:** The trend of premium snack gifts presents an opportunity for companies to develop new and innovative packaging designs that enhance the gifting experience.
- **Flavorful Snack Combinations:** The trend of creating unique and delicious snack combinations offers an opportunity for food companies to experiment with innovative flavor profiles and product offerings.
- **Ready-to-gift Packaging:** The trend of ready-to-gift packaging provides an opportunity for businesses to create convenient and visually appealing packaging solutions that eliminate the need for additional wrapping.

### Sectors Adopting This

- **Food and Beverage:** The food and beverage industry can tap into the trend of premium snack gifts by developing new snack gift products and packaging designs.
- **Retail:** The retail industry can benefit from the trend of ready-to-gift packaging by offering a wide range of pre-packaged snack gift options to customers.
- **Consumer Goods:** The consumer goods industry can leverage the trend of creating unique and delicious snack combinations by developing innovative snack products that stand out in the market.

## Related on Trend Hunter

- [Direct-to-Consumer Nut Gifts](https://www.trendhunter.com/trends/nutscom-giftdrop.md)
- [Online Artisan Holiday Snacks](https://www.trendhunter.com/trends/nutscom-holiday-snacks.md)
- [Customizable Party-Size Snack Boxes](https://www.trendhunter.com/trends/partysize-snack-box.md)
- [Customizable Holiday Treats](https://www.trendhunter.com/trends/customizable-holiday-treats.md)
- [Holiday-Themed Nut Snacks](https://www.trendhunter.com/trends/planters-products.md)
- [Charitable Limited-Edition Snack Initiatives](https://www.trendhunter.com/trends/snackgiving-campaign.md)
- [Balanced Fruity Snack Trays](https://www.trendhunter.com/trends/touch-of-sweetness-dried-fruit-tray.md)
- [Snacking-Focused Chocolate Treats](https://www.trendhunter.com/trends/kohler-original-recipe-chocolates.md)
- [Festive Snack Packaging Designs](https://www.trendhunter.com/trends/seasonal-assortment.md)
