# SMS-Based Job Platforms 'Pearl' Connects Candidates Directly to Startup Founders By Michael Hemsworth | Published 2021-01-17 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/smsbased-job-platform References: [betalist](https://betalist.com/startups/usepearl) & [usepearl](https://www.usepearl.com/?ref=betalist) Connecting with entrepreneurs and founders is a great way to get in on the ground floor of an operation but can be difficult to do, so 'Pearl' is positioned as a way to make the process a little easier. The platform works with an SNS-based functionality that will connect candidates directly to founders to help them have a straightforward conversation on why they're interested in joining the team. This helps to shake up the conventional job and opportunity hunting experience in favor of a more relaxed environment where applicants will know they're talking to the right person to get involved with a new operation. The 'Pearl' platform focuses on a more authentic form of job hunting that will do away with static applications in favor of direct communication. ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 40% | Activity: 39% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### What Makes This Trend Stand Out - **Sms-based Job Platforms:** SMS-based job platforms are rapidly gaining popularity as they offer a faster and more personalized method of connecting job seekers with potential employers. - **Direct Communication for Job Hunting:** The rise of direct communication for job hunting is disrupting the conventional job application process by making job hunting more personalized and authentic. - **Sns-based Functionality for Recruitment:** Social networking service-based (SNS) functionality for recruitment is becoming a trend as more startups are leveraging it to connect with potential job candidates. ### Sectors Adopting This - **Recruitment Industry:** The recruitment industry can benefit from SMS-based job platforms as they offer a more efficient and cost-effective means of connecting job seekers with potential employers. - **Startup Industry:** The startup industry can leverage SNS-based functionalities for recruitment to find potential talent and build their teams more efficiently. - **Job Search Industry:** The job search industry can benefit from the disruption of the traditional job application process by incorporating direct communication platforms for job seekers to connect with potential employers. ## Related on Trend Hunter - [Video-Based Hiring Platforms](https://www.trendhunter.com/trends/social-hiring-platform.md) - [Startup Applicant Tracking Platforms](https://www.trendhunter.com/trends/briteloop-platform.md) - [Ready-to-Start Business Platforms](https://www.trendhunter.com/trends/venturenext.md) - [Startup Networking Platforms](https://www.trendhunter.com/trends/next-play.md) - [All-in-One Job Hunter Platforms](https://www.trendhunter.com/trends/jackfruit-platform.md) - [AI-Enhanced Job Searching Apps](https://www.trendhunter.com/trends/simplify-job-search.md) - [Pre-Launch B2B Startup Apps](https://www.trendhunter.com/trends/prelaunch-b2b-startup.md) - [Automated Job Applicant Platforms](https://www.trendhunter.com/trends/superapplicant-platform.md) - [Values-Based Hiring Platforms](https://www.trendhunter.com/trends/frosti.md)