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# Campfire Coffee Treats
The S'mores Frappuccino From Starbucks Will be Available for a Limited Time

By Alyson Wyers | Published 2015-04-17 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/smores-frappuccino
References: [refinery29](http://www.refinery29.com/2015/04/85807/starbucks-smores-frappuccino) & [starbucks](http://starbucks.com)

If you prefer your coffee in the form of a sugary treat and also love [campfire treats](https://www.trendhunter.com/trends/smoreos), [Starbucks](https://www.trendhunter.com/trends/caramelly-milk-coffee-frappuccino) created their limited edition S'mores Frappuccino just for you, just in time for summer. Essentially your favorite chocolaty marshmallow snack in beverage form, the drink will be available starting April 28, 2015.

The [S'more Frappuccino](https://www.trendhunter.com/trends/smore-cold-brew-singles) has a layer of whipped cream with marshmallow infused into it and then another layer of chocolate sauce. The bulk of the blended beverage consists of "graham, coffee, milk and ice" plus another layer of marshmallow whipped cream with graham cracker crumble for topping. Is your mouth watering yet?

Well worth the wait, the blended coffee concoction follows the recent Starbucks birthday cake frap which was only around for five days.

## Trend Insights (Trend Hunter)

- Score: 0.8/10
- Popularity: 9% | Activity: 6% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Limited Edition Beverages:** The popularity of limited edition drinks presents an opportunity for companies to create unique and seasonal flavors to attract customers.
- **Sugary Treats in Beverage Form:** The trend of turning popular snacks and desserts into creative beverage options allows for innovation and experimentation in the beverage industry.
- **Seasonal Menu Offerings:** Offering seasonal menu items allows businesses to tap into the excitement and anticipation that consumers have for new and exclusive products.

### Who This Affects Most

- **Beverage Industry:** The beverage industry can capitalize on the trend of limited edition beverages by continuously introducing new and exciting flavors.
- **Snack and Dessert Industry:** The snack and dessert industry can explore the opportunity of expanding their product offerings by venturing into the beverage market.
- **Restaurant Industry:** Restaurants can boost customer engagement and drive sales by offering seasonal menu items that create a sense of excitement and novelty.

## Related on Trend Hunter

- [Velvety S'mores-Flavored Drinks](https://www.trendhunter.com/trends/smores-velvet-ice.md)
- [Indulgent Campfire Cold-Brews](https://www.trendhunter.com/trends/girl-scout-smores-cold-brew-latte.md)
- [Campfire Confection Coffee Creamers](https://www.trendhunter.com/trends/dairy-coffee-creamer.md)
- [Layered Butterscotch Cafe Drinks](https://www.trendhunter.com/trends/caramelly-milk-coffee-frappuccino.md)
- [Sweet S'mores-Inspired Shakes](https://www.trendhunter.com/trends/new-smores-shake.md)
- [Foam-Topped Blended Drinks](https://www.trendhunter.com/trends/frappuccino-blended-beverages.md)
- [Frozen Campfire Confection Treats](https://www.trendhunter.com/trends/hersheys-smores-mcflurry.md)
- [Patriotic Blended Cafe Drinks](https://www.trendhunter.com/trends/firework-frappuccino.md)
- [Layered Strawberry Puree Beverages](https://www.trendhunter.com/trends/chocolatecovered-strawberry-crme.md)
