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# Clean-Label Smoothie Pouches
Clean Energy's Single-Serve Packs Simplify Plant-Powered Snacking

By Laura McQuarrie | Published 2021-09-09 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/smoothie-pouch
References: [businesswire](https://www.businesswire.com/news/home/20210908005317/en) & [cesauce](https://cesauce.com/)

Clean Energy is expanding its product portfolio with [on-the-go smoothie pouches](https://www.trendhunter.com/trends/elevate) that contain only organic fruits and veggies. Available in Banana, Strawberry, Blueberry, Spinach and Flaxseed, the smoothie boasts "the nutrition of a homemade smoothie with the convenience of a packaged food and the [electrolyte boost of leading energy gels](https://www.trendhunter.com/trends/blue-aura-energy-shot), without the mess or clean-up of mixing or blending a smoothie."

The clean-label, [plant-powered smoothie](https://www.trendhunter.com/trends/plantbased-protein-smoothie) is shelf-stable and packed with more fiber than juice and rich in nutrients. True to its name, the brand's clean smoothie pouches are free from lab-created ingredients, added sugars, artificial flavors, lab-developed extracts, colors, or preservatives and natural flavors. The brand is passionate about creating the products it does because consumers deserve transparency when it comes to what's in their food.

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 35% | Activity: 53% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Organic On-the-go Snacks:** Opportunity for companies to create healthy, sustainable, and eco-friendly snacks that cater to busy lifestyles.
- **Clean-label Convenience Foods:** Innovation opportunity for companies that prioritize labeling transparency, minimally processed ingredients, and are eco-friendly for on-the-go snacking.
- **Plant-based Power Packaging:** Chance for sustainable packaging that fits the demand of on-the-go healthy snacks and reduces waste from single-use packaging.

### Industries Being Reshaped

- **Organic Snack Foods:** Companies that focus on organic, clean-label, and on-the-go options could gain significant market share.
- **Eco-friendly Packaging:** The food packaging industry could innovate by offering eco-friendly and sustainable packaging options for on-the-go healthy snacks.
- **Clean Foods:** Opportunity for companies that prioritize transparency and promote minimally processed ingredients, avoiding artificial flavors, colors, sweeteners or additives.

## Related on Trend Hunter

- [Plant-Based Energy Shots](https://www.trendhunter.com/trends/wholesome-organics.md)
- [Clean-Pressed RTD Smoothies](https://www.trendhunter.com/trends/phyll.md)
- [Shelf-Stable Smoothie Pouches](https://www.trendhunter.com/trends/outshine.md)
- [Pouch-Packaged Fruit Smoothies](https://www.trendhunter.com/trends/motts-fruit-smoothie.md)
- [Protein-Packed Energy Drinks](https://www.trendhunter.com/trends/clear-protein-energy.md)
- [Frozen Tubed Smoothies](https://www.trendhunter.com/trends/frozen-tubed-smoothies-sweet-nothings-launches-new-kidfriendly-squeezable-s.md)
- [Curated Organic Beverage Menus](https://www.trendhunter.com/trends/organic-beverage-menu.md)
- [Prebiotic Protein Smoothies](https://www.trendhunter.com/trends/prebiotic-protein-smoothie.md)
- [Better-For-You Slushie-Style Drinks](https://www.trendhunter.com/trends/slushiestyle-drinks.md)
