# Espresso Shot Smoothies Smoothie King Launched its Proprietary Espresso Shot Add-On By Colin Smith | Published 2022-09-09 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/smoothie-king-espresso-shot References: [brandeating](https://www.brandeating.com/2022/09/smoothie-king-adds-new-espresso-option-for-smoothies.html) & [smoothieking](https://www.smoothieking.com/?dfaf)  [Smoothie King](https://www.trendhunter.com/trends/vegan-coffee-mocha-smoothie) launched its proprietary Smoothie King espresso shot option across its entire range of stores. Customers are able to add the espresso shot to any [cold brew coffee or smoothie](https://www.trendhunter.com/trends/bulletproofs-new-cold-brew) on the menu for a small additional fee. Each espresso shot for a smoothie contains 159mg of caffeine and each cold brew shot contains 83mg of caffeine, as the coffee is already caffeine-filled. With this new espresso shot add-on, Smoothie King is aiming to compete with popular coffee vendors, such as [McDonald's](https://www.trendhunter.com/trends/mcdonalds-cold-brew), for a morning coffee offering. However, due to Smoothie King's real ingredients and healthy menu items, it is posing itself as a better-for-you morning beverage option. In celebration of the launch of the new proprietary espresso shots, Smoothie King is offering its 20-oz espresso shot smoothies or cold brews for $5 USD for a limited time. Image Credit: Smoothie King ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 35% | Activity: 53% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [New Ventures](https://www.trendhunter.com/newventures) ## Key Themes ### What's Driving This Trend - **Health-centric Beverage Add-ons:** Opportunity for companies to add health-focused options to popular beverage items. - **Crossover Menu Items:** Opportunity for companies to expand their menus by adding items typically found in other industries. - **Premium Morning Beverages:** Opportunity for companies to offer upscale morning beverage options to compete with more popular coffee sellers. ### Who This Affects Most - **Smoothie and Juice Bars:** Smoothie and juice bars can offer a better-for-you coffee alternative. - **Fast Food Chains:** Fast food chains can expand their menu offerings with coffee and smoothie items. - **Coffee Shops:** Coffee shops can add smoothie options and expand their menu to attract a health-conscious audience. ## Related on Trend Hunter - [Espresso-Infused Cocoa Smoothies](https://www.trendhunter.com/trends/vegan-coffee-mocha-smoothie.md) - [Complimentary Coffee Smoothie Promotions](https://www.trendhunter.com/trends/smoothie-king-stars-for-smoothies.md) - [Summer-Ready Refreshing Smoothies](https://www.trendhunter.com/trends/sk-refresherss.md) - [Energy-Boosting Fruit Drinks](https://www.trendhunter.com/trends/sk-refreshers.md) - [Smoothie-Like Energy Shots](https://www.trendhunter.com/trends/summer-smoothie-energy-shot.md) - [Espresso Pour-Over Smoothies](https://www.trendhunter.com/trends/affogato-smoothie.md) - [Cold Brew Shots](https://www.trendhunter.com/trends/cold-brew-menu.md) - [Indulgent Espresso Beverages](https://www.trendhunter.com/trends/ellianos-coffee-joy-shot.md) - [Icy Espresso Cafe Refreshments](https://www.trendhunter.com/trends/iced-shaken-espresso-drinks.md)