# Vegetable-Rich Fruit Smoothies The Innocent Smoothie Duo Sneaks Veggies into the Mix By Michael Hemsworth | Published 2025-09-03 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/smoothie-duo References: [foodanddrinktechnology](https://www.foodanddrinktechnology.com/news/61346/innocents-new-smoothie-duo-packs-a-nutrient-punch/) & [innocentdrinks](https://www.innocentdrinks.co.uk/home)  The Innocent Smoothie Duo is a series of [fruit and vegetable smoothies](https://www.trendhunter.com/trends/naked-smoothies) making their way to the UK market to help consumers enjoy a flavorful refreshment that's also packed with nutrients. The smoothies come in two varieties including Green Goodness and Red Goodness, which are each formulated with more than 25% vegetables. The Green Goodness smoothie features cucumber, lemon, apple and spinach, while the Red Goodness smoothie features cherry, beetroot, apple and spinach. The Innocent Smoothie Duo is crafted with [no added sugars](https://www.trendhunter.com/trends/fibermaxxing-smoothie) and has 10-grams of naturally occurring sugars per 100ml. The drinks each count towards a person's daily intake of fruits and vegetables, and are arriving at [Sainsbury's](https://www.trendhunter.com/trends/grace-tropical-rhythms) now in 750ml and 250ml serving sizes to accommodate multi-serve and single-serve occasions, respectively. ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 31% | Activity: 29% | Freshness: 50% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Vegetable-infused Beverages:** Blending vegetables into traditionally fruit-based drinks creates a unique taste profile appealing to health-conscious consumers. - **Natural Sweeteners:** Using natural sugars from fruits without additional sweeteners aligns with the growing demand for healthier beverage options. - **Convenient Nutrition Solutions:** Single-serve and multi-serve packaging formats cater to diverse consumer needs for nutrition on-the-go and at home. ### Sectors Adopting This - **Functional Beverage Industry:** The inclusion of vegetables in smoothies introduces a novel approach to the development of functional drinks rich in nutrients. - **Health and Wellness Markets:** The focus on nutrient-packed beverages taps into the surging interest in products that support a healthy lifestyle. - **Retail Grocery Sector:** Introducing innovative smoothie options in major supermarkets can drive interest in health-oriented products among everyday consumers. ## Related on Trend Hunter - [Functional Fruit Smoothies](https://www.trendhunter.com/trends/blueberry-focus-super-smoothie.md) - [Kid-Friendly Smoothie Drinks](https://www.trendhunter.com/trends/innocent-super-smoothie.md) - [Permissible Treat Dessert Smoothies](https://www.trendhunter.com/trends/innocent-creamy-smoothies.md) - [Supercharged Banana-Free Smoothies](https://www.trendhunter.com/trends/revitalise.md) - [Health-Forward Charity Initiatives](https://www.trendhunter.com/trends/innocent-drinks-and-coop.md) - [Veggie-Rich Matcha Smoothies](https://www.trendhunter.com/trends/the-go-getter-by-jamba.md) - [Well-Blended Green Smoothies](https://www.trendhunter.com/trends/radiant-greens-organic-smoothie.md) - [Vitaminized Fruit Smoothies](https://www.trendhunter.com/trends/froosh.md) - [Social Good Smoothies](https://www.trendhunter.com/trends/two-good-1.md)