# Functional Smoothie Bases Elmhurst's Super Bases Make Extra-Nutritious Smoothies By Laura McQuarrie | Published 2020-03-05 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/smoothie-base References: [bevnet](https://www.bevnet.com/news/2020/gallery-product-reveals-and-rebrands#pic-6) & [elmhurst1925](https://elmhurst1925.com/) One of the latest innovations from [Elmhurst](https://www.trendhunter.com/trends/elmhurst-1925-unsweetened) is Super Base, a smoothie base that combines plant-based milk alternatives and functional ingredients. As many consumers are already in the habit of adding a splash of a plant-based beverage to their smoothie, these bases help to create flavorful and especially nutritious blended drinks. The 32-ounce cartons contain varieties like Kale or Turmeric and Ginger, both of which are made with a blend of oat and hemp milks. The third Super Base, Cacao, offers a decadent way to enhance smoothies with a chocolatey yet beneficial base that also provides a boost with 50 milligrams of natural caffeine. Just as many coffee lovers prefer to enhance their hot beverages with creamer, these Super Bases are specifically created for smoothie drinkers. ## Trend Insights (Trend Hunter) - Score: 3.6/10 - Popularity: 52% | Activity: 48% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What Makes This Trend Stand Out - **Plant-based Smoothie Bases:** Creating flavorful and nutritious smoothies using plant-based milk alternatives and functional ingredients. - **Functional Beverage Enhancements:** Developing innovative ways to enhance beverages with functional ingredients and added nutritional benefits. - **Convenient Smoothie Solutions:** Providing pre-packaged smoothie bases to simplify the process of making nutritious blended drinks. ### Sectors Adopting This - **Plant-based Food and Beverage:** Exploring new opportunities to develop plant-based milk alternatives and functional ingredients for a variety of products. - **Functional Ingredients:** Investing in research and development of functional ingredients to incorporate them into a range of food and beverage applications. - **Beverage Packaging:** Innovating in packaging solutions to create convenient and user-friendly options for consumers to enjoy smoothies and other beverages on the go. ## Related on Trend Hunter - [Two-Layer Superfood Smoothies](https://www.trendhunter.com/trends/layered-smoothies.md) - [Beverage-Boosting Wellness Powders](https://www.trendhunter.com/trends/nutr-blends.md) - [Nutritious Green Tea Smoothies](https://www.trendhunter.com/trends/everbowl.md) - [Functional Smoothie Cubes](https://www.trendhunter.com/trends/clean-green-smoothie.md) - [Functional Flavor-Driven Smoothie Ranges](https://www.trendhunter.com/trends/naked-smoothies.md) - [Functional Fruit Smoothies](https://www.trendhunter.com/trends/blueberry-focus-super-smoothie.md) - [Functional Fruit Smoothies](https://www.trendhunter.com/trends/smoothie-of-the-year.md) - [Nutritious Protein Smoothies](https://www.trendhunter.com/trends/pressed-juicery-protein-smoothies.md) - [Curated Organic Beverage Menus](https://www.trendhunter.com/trends/organic-beverage-menu.md)