# Social Media Professional-Finding Platforms The 'Smooper' Platform is Ideal for Small Businesses By Michael Hemsworth | Published 2019-05-27 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/smooper-platform References: [betalist](https://betalist.com/startups/smooper?utm_campaign=startup-65465&utm_medium=atom&utm_source=newsfeed) & [smooper](https://www.smooper.com/?ref=betalist) The 'Smooper' platform is a solution for small business owners that will enable them to connect with social media experts for consulting, hiring and much more. The platform works by having [social media professionals](https://www.trendhunter.com/trends/soshial) list their services and provide their availability, which can be used by small businesses to see if there is a potential match for their needs. Businesses can book and appointment to consult with the professional or even hire them onto their team, which will eliminate the need to create a job posting or search endlessly on job boards. The 'Smooper' platform speaks to the increasing dominance of the [gig economy](https://www.trendhunter.com/trends/gigchampion) as businesses and professionals alike seek to connect with one another for [consulting or even part-time collaboration opportunities](https://www.trendhunter.com/trends/smart-networking). ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 22% | Activity: 49% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) ## Key Themes ### Why This Trend Is Growing - **Gig Economy Expansion:** The 'Smooper' platform exemplifies the growing gig economy trend by providing a platform for businesses to connect with social media professionals for part-time collaboration. - **Consulting Marketplaces:** The rise of platforms like 'Smooper' highlights the trend towards consulting marketplaces, where businesses can easily find and hire specialized professionals for their specific needs. - **Flexible Work Arrangements:** The 'Smooper' platform taps into the demand for flexible work arrangements as businesses can access social media experts on a consulting basis, without the need for full-time hiring. ### Industries Being Reshaped - **Social Media Marketing:** 'Smooper' presents a disruptive innovation opportunity in the social media marketing industry by connecting businesses with specialized professionals, allowing them to enhance their online presence and reach. - **Marketplace Services:** The emergence of platforms like 'Smooper' opens up opportunities for the marketplace services industry to expand into niche industries like social media consulting and hiring. - **Small Business Support:** The 'Smooper' platform addresses the growing need for small business support services, providing them with a convenient and efficient way to access social media expertise for their marketing efforts. ## Related on Trend Hunter - [Integrated Influencer Marketing Platforms](https://www.trendhunter.com/trends/influencer-marketing-platforms.md) - [Social Media Growth Tools](https://www.trendhunter.com/trends/pulseuptop.md) - [Professional Networking Matches](https://www.trendhunter.com/trends/osmos.md) - [Startup Networking Platforms](https://www.trendhunter.com/trends/global-startup-ecosystem.md) - [Professional Networking Platforms](https://www.trendhunter.com/trends/justnetwork.md) - [Social Content Creators](https://www.trendhunter.com/trends/smilesflow.md) - [Expert Access Platforms](https://www.trendhunter.com/trends/outpost.md) - [AI-Powered Influencer Tools](https://www.trendhunter.com/trends/sminco.md) - [Freelancer Business Management Platforms](https://www.trendhunter.com/trends/harlow-platform.md)