# Cartoon Bear Eyewear Capsules CAMP's Smokey Bear Eyewear Collection Celebrates 80 Years By Debra John | Published 2024-06-13 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/smokey-bear-eyewear References: [shwoodshop](https://shwoodshop.com/pages/camp-eyewear-smokey-bear-collection)  Crafted with the outdoors in mind, the limited-edition Smokey Bear Eyewear from the brand [CAMP](https://www.trendhunter.com/trends/camp-aspen) integrates the color nostalgia of the 70s and seizes the brand’s eighty-year history into its designs. The Smokey Bear Capsule features five [gender-neutral sunglasses](https://www.trendhunter.com/trends/the-blacked-out-collection) that are constructed with innovative [plant-based bioplastic](https://www.trendhunter.com/trends/material-matters-collection). To elevate the feeling of being in nature, laser wood etchings capture landscapes of nature and are lasered onto the sunglasses for a unique touch, making each of the sunglasses within the collection, different from one another. Additionally, to grasp the exclusivity of this launch, the sunglasses within this range all feature a Smokey hat symbol and an “Only You” slogan on the lenses. The CAMP Smokey Bear Eyewear line includes Cliff, Glacier, Topo, Trail, and Cove sunglasses with a portion of the collection's earnings supporting wildlife prevention. Image Credit: CAMP ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 68% | Activity: 42% | Freshness: 24% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### What's Driving This Trend - **Nostalgic-color Integration:** Utilizing the color nostalgia of the 70s in product design can captivate consumers with a fondness for retro aesthetics. - **Gender-neutral Fashion:** Creating gender-neutral accessories broadens market appeal and caters to an inclusivity-driven consumer base. - **Sustainability in Luxury Goods:** Embedding sustainability through innovative materials like plant-based bioplastic sets a new standard in environmentally conscious luxury products. ### Who This Affects Most - **Eyewear Industry:** Integrating unique design elements such as wood etchings and nostalgic colors provides fresh avenues for product differentiation in the eyewear market. - **Outdoor and Adventure Gear:** Outdoor-centric designs in fashion accessory lines offer a unique merge of functionality and style that appeals to eco-conscious adventurers. - **Sustainable Fashion:** The rise of eco-friendly materials like plant-based bioplastics within fashion accessories signals a larger shift towards sustainability-focused innovation in the industry. ## Related on Trend Hunter - [Wildlife-Inspired Charitable Capsules](https://www.trendhunter.com/trends/camp-aspen.md) - [Collaborative Summertime Sunglasses](https://www.trendhunter.com/trends/jins-x-snow-peak.md) - [Camp-Inspired Fashion Capsules](https://www.trendhunter.com/trends/summer-outdoor.md) - [Exclusive Camping Merch](https://www.trendhunter.com/trends/welcome-to-bear-country.md) - [Nostalgic Lip Balm Collections](https://www.trendhunter.com/trends/84-summer-merch.md) - [Polar Bear-supporting Collections](https://www.trendhunter.com/trends/keep-it-wild.md) - [Dessert-Inspired Spring Collections](https://www.trendhunter.com/trends/woodys-ss24-collection.md) - [Urban Utility Capsules](https://www.trendhunter.com/trends/cp-company-x-beams.md) - [Technical Eyewear Capsules](https://www.trendhunter.com/trends/oakley-jacket.md)