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# Smokeless Cigarettes
The 'Zero Style Mint' is a Cigarette that Avoids Public Annoyance

By Vittoria Natarelli | Published 2010-05-20 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/smokeless-cigarettes
References: [inventorspot](http://inventorspot.com/articles/new_smokeless_cigarettes_give_lawmakers_nicotine_fits_42102) & [jti](http://www.jti.com/)

The 'Zero Style Mint' are smokeless cigarettes that have been introduced into Tokyo by [Japan Tobacco, Inc](https://www.trendhunter.com/trends/ado-football-jersey). The cigarettes have tobacco, but no smoke.

No smoke is inhaled or exhaled, saving the smoker the trouble of those bothersome people who do not like secondhand smoke. There are mixed reviews on these smokeless cigarettes. Some airlines let you smoke them--others, not so much. Maybe this is the end to secondhand smoke?

**Implications** - I'm curious as to how many smokers will be convinced that these cigarettes really do contain tobacco! It's hard to tell, but trust Japan and its cutting-edge science for coming out with a smokeless cigarette.

## Trend Insights (Trend Hunter)

- Score: 5.3/10
- Popularity: 76% | Activity: 75% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life)

## Key Themes

### What Makes This Trend Stand Out

- **Smokeless Cigarettes:** The development of smokeless cigarettes presents an innovative solution for smokers who want to avoid public annoyance.
- **Secondhand Smoke Elimination:** The introduction of smokeless cigarettes poses an opportunity to eliminate the issue of secondhand smoke, benefiting non-smokers.
- **Cutting-edge Tobacco Technology:** The advancement in tobacco technology showcased by smokeless cigarettes opens doors for disruptive innovations in the tobacco industry.

### Sectors Adopting This

- **Tobacco Industry:** The development of smokeless cigarettes presents an opportunity for the tobacco industry to tap into a new market segment of smokers looking for a less intrusive smoking experience.
- **Hospitality Industry:** The introduction of smokeless cigarettes poses an opportunity for the hospitality industry, such as airlines, to accommodate smokers without causing inconvenience to non-smoking customers.
- **Technology Industry:** The cutting-edge tobacco technology showcased by smokeless cigarettes presents an opportunity for the technology industry to collaborate with tobacco companies and explore innovative smoking alternatives.

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